NewGet @smashkitchen's full report
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followers
43.3K
impressions
4.30M
likes
123K
comments
50.9K
posts
196
engagement
3.11%
emv
$180K
Average per post
21.9K

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Top Content

When we started Smash Kitchen, I realized I didn’t want to overthink the food I was eating every day. I just wanted to trust it. So we kept it simple. Real potatoes. Real corn. Ingredients you recognize. Because better ingredients make better food. It’s that straightforward. These are the kind of chips you pass around the table without thinking twice. Smash Kitchen chips are officially here — exclusively at @walmart - @glenpowell
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8mo ago
smashkitchen
When we started Smash Kitchen, I realized I didn’t want to overthink the food I was eating every day. I just wanted to trust it. So we kept it simple. Real potatoes. Real corn. Ingredients you recognize. Because better ingredients make better food. It’s that straightforward. These are the kind of chips you pass around the table without thinking twice. Smash Kitchen chips are officially here — exclusively at @walmart - @glenpowell
We’re also obsessed @kyliejenner
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11mo ago
smashkitchen
We’re also obsessed @kyliejenner
A cake getting us through our 9-5 🤝.
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2mo ago
smashkitchen
A cake getting us through our 9-5 🤝.
No grill? No problem. 🍔 Bring these mini burgers to your next dinner party and watch them disappear first. Comment “MINI BURGERS” to have the recipe DM’d to you.
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smashkitchen
No grill? No problem. 🍔 Bring these mini burgers to your next dinner party and watch them disappear first. Comment “MINI BURGERS” to have the recipe DM’d to you.
Built with better ingredients from the start. That’s the whole idea behind Smash Kitchen, and why we’re excited to bring it to @Target. ❤️
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5mo ago
smashkitchen
Built with better ingredients from the start. That’s the whole idea behind Smash Kitchen, and why we’re excited to bring it to @Target. ❤️
I just found a hidden gem in the pasta sauce aisle at Sam’s Club that you need to know about! 🍅🛒 @smashkitchen’s Organic Classic Marinara checks all the boxes 👇 ✅ USDA Organic & Non-GMO Project Verified ✅ No added sugar ✅ No artificial flavors or preservatives ✅ Made with organic extra virgin olive oil The best part is you can get TWO 24 oz jars for just $8.48! Such an amazing deal 🤯 Simple, high-quality ingredients at an affordable price… stock up on your next trip to @samsclub! #SmashKitchenPartner
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smashkitchen
I just found a hidden gem in the pasta sauce aisle at Sam’s Club that you need to know about! 🍅🛒 @smashkitchen’s Organic Classic Marinara checks all the boxes 👇 ✅ USDA Organic & Non-GMO Project Verified ✅ No added sugar ✅ No artificial flavors or preservatives ✅ Made with organic extra virgin olive oil The best part is you can get TWO 24 oz jars for just $8.48! Such an amazing deal 🤯 Simple, high-quality ingredients at an affordable price… stock up on your next trip to @samsclub! #SmashKitchenPartner
baked brie with apricot jam, maple nut brittle, rosemary & thyme, and crispy sourdough crostini made with @smashkitchen olive oil! recipe: 1 12 oz wheel of double cream Brie (chilled) 1/4 cup walnuts 1/4 cup pistachios 3-4 tbsp maple syrup @smashkitchen olive oil or avocado oil spray Pinch of flaky salt 1 sourdough baguette @smashkitchen extra virgin olive oil Fresh rosemary & thyme Line a small baking sheet with parchment paper, and spray with oil. Roughly chop up your nuts, and add them to a small skillet along with maple syrup. Turn the heat to medium, and cook until syrup is boiling and liquid has evaporated off, stirring frequently. Transfer to the baking sheet and spread into an even layer. Sprinkle with salt, and let cool until brittle is hardened (will still be a little sticky). Line a large baking sheet with parchment paper, and cut your baguette into 1-inch slices. Drizzle on your olive oil, and toss the bread in the oil. Broil for 1-2 minutes on high on each side until golden and crispy. Preheat oven to 350 F. Add the Brie to an oven-safe baking dish, and score the top of the Brie through the rind. Drizzle with some olive oil and top with spoonfuls of apricot jam, nut brittle, and a little bit of fresh rosemary and thyme. Bake for 7-10 minutes or until Brie is soft and melty in the middle. Keep an eye on it because it’ll melt fast! Serve immediately with crostini! #SmashKitchenPartner
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11mo ago
smashkitchen
baked brie with apricot jam, maple nut brittle, rosemary & thyme, and crispy sourdough crostini made with @smashkitchen olive oil! recipe: 1 12 oz wheel of double cream Brie (chilled) 1/4 cup walnuts 1/4 cup pistachios 3-4 tbsp maple syrup @smashkitchen olive oil or avocado oil spray Pinch of flaky salt 1 sourdough baguette @smashkitchen extra virgin olive oil Fresh rosemary & thyme Line a small baking sheet with parchment paper, and spray with oil. Roughly chop up your nuts, and add them to a small skillet along with maple syrup. Turn the heat to medium, and cook until syrup is boiling and liquid has evaporated off, stirring frequently. Transfer to the baking sheet and spread into an even layer. Sprinkle with salt, and let cool until brittle is hardened (will still be a little sticky). Line a large baking sheet with parchment paper, and cut your baguette into 1-inch slices. Drizzle on your olive oil, and toss the bread in the oil. Broil for 1-2 minutes on high on each side until golden and crispy. Preheat oven to 350 F. Add the Brie to an oven-safe baking dish, and score the top of the Brie through the rind. Drizzle with some olive oil and top with spoonfuls of apricot jam, nut brittle, and a little bit of fresh rosemary and thyme. Bake for 7-10 minutes or until Brie is soft and melty in the middle. Keep an eye on it because it’ll melt fast! Serve immediately with crostini! #SmashKitchenPartner
Game Day Glizzy Loaded Kettle Chips With @smashkitchen #sponsored @smashkitchen Is Officially At @levisstadium , Home Of The @49ers ! Find Their Ketchup And Mustard Throughout The Stadium All Season Long. Game Day Glizzy Loaded Kettle Chips - @smashkitchen Kettle Chips Hot Dogs Bacon Mayo @smashkitchen Mustard @smashkitchen Ketchup Onion Jalapeño Cheddar Cheese #sanfrancisco #snack 🏈
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smashkitchen
Game Day Glizzy Loaded Kettle Chips With @smashkitchen #sponsored @smashkitchen Is Officially At @levisstadium , Home Of The @49ers ! Find Their Ketchup And Mustard Throughout The Stadium All Season Long. Game Day Glizzy Loaded Kettle Chips - @smashkitchen Kettle Chips Hot Dogs Bacon Mayo @smashkitchen Mustard @smashkitchen Ketchup Onion Jalapeño Cheddar Cheese #sanfrancisco #snack 🏈
Attention passengers... ✈️ Smash Kitchen is officially flying with @americanair. Next time you pre-order the Classic Sliders and Fries in domestic First Class, dress them with organic ketchup and mustard made with real ingredients. Your in-flight meal just got upgraded.
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smashkitchen
Attention passengers... ✈️ Smash Kitchen is officially flying with @americanair. Next time you pre-order the Classic Sliders and Fries in domestic First Class, dress them with organic ketchup and mustard made with real ingredients. Your in-flight meal just got upgraded.
Doing Something A Little Different Today With @smashkitchen 🌮 Cinco de Mayo On Taco Tuesday? 🔥 #sponsored Taco Tuesday Loaded Nachos - @smashkitchen Tortilla Chips Ground Beef @smashkitchen Green Taco Sauce Black Beans Lime Crema Drizzle @smashkitchen Thick & Chunky Salsa Jalapeño Cilantro Pepper Jack Cheese
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Doing Something A Little Different Today With @smashkitchen 🌮 Cinco de Mayo On Taco Tuesday? 🔥 #sponsored Taco Tuesday Loaded Nachos - @smashkitchen Tortilla Chips Ground Beef @smashkitchen Green Taco Sauce Black Beans Lime Crema Drizzle @smashkitchen Thick & Chunky Salsa Jalapeño Cilantro Pepper Jack Cheese
When the boss says we need better tomatoes… you text your tomato guy. Now at @Target. 🍟
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smashkitchen
When the boss says we need better tomatoes… you text your tomato guy. Now at @Target. 🍟
If you’re an LA local, you know this burger. We’ve teamed up with Irv’s Burgers to bring their cult-favorite turkey burger…with a Friendsgiving twist featuring our Organic Cranberry Mayo. Find it at Irv’s Burgers in LA, San Diego, and Vegas starting today till December 1st.
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smashkitchen
If you’re an LA local, you know this burger. We’ve teamed up with Irv’s Burgers to bring their cult-favorite turkey burger…with a Friendsgiving twist featuring our Organic Cranberry Mayo. Find it at Irv’s Burgers in LA, San Diego, and Vegas starting today till December 1st.
CRUNCH. This is what better sounds like. We took the classics and made them better. Smash Kitchen chips are officially here, made with real potatoes, real corn, and ingredients you actually recognize. Turn the sound on. Grab a bag at @Walmart.
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8mo ago
smashkitchen
CRUNCH. This is what better sounds like. We took the classics and made them better. Smash Kitchen chips are officially here, made with real potatoes, real corn, and ingredients you actually recognize. Turn the sound on. Grab a bag at @Walmart.
Settle this debate: East Coast dogs vs. West Coast dogs. Happy National Hot Dog Day.
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smashkitchen
Settle this debate: East Coast dogs vs. West Coast dogs. Happy National Hot Dog Day.
🚨National Ketchup Day Alert🚨 @glenpowell personally signed a limited number of Smash Kitchen Ketchup bottles hidden in @target stores across America. Find one. Post it. Tag us. 🤝 (P.S. Comment “KETCHUP” for a special surprise 👀)
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smashkitchen
🚨National Ketchup Day Alert🚨 @glenpowell personally signed a limited number of Smash Kitchen Ketchup bottles hidden in @target stores across America. Find one. Post it. Tag us. 🤝 (P.S. Comment “KETCHUP” for a special surprise 👀)
easy dinner, clean ingredients, happy kids ❤️ @smashkitchen #smashkitchenpartner
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4mo ago
smashkitchen
easy dinner, clean ingredients, happy kids ❤️ @smashkitchen #smashkitchenpartner
We’ve got something popping 🍿 All-organic popcorn made with real, simple ingredients like organic corn, real butter, and a pinch of sea salt. Simple, easy, always a good idea. Now at @walmart.
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smashkitchen
We’ve got something popping 🍿 All-organic popcorn made with real, simple ingredients like organic corn, real butter, and a pinch of sea salt. Simple, easy, always a good idea. Now at @walmart.
***GIVEAWAY*** Ready for the big game? We’re hooking one winner up with a $1K Walmart gift card + the full Smash Kitchen lineup of sauces and oils, perfect for air frying your game-day snacks and keeping things covered all week long. How to enter: 1. Follow and like this post. 2. Reshare to stories 3. Tag a friend and comment “GAME DAY” (One tagged comment=1 Entry) Giveaway Rules: Giveaway ends Saturday, 2/7/2025, 10 AM PST. Winner will be drawn, 10:00 AM PT. No purchase necessary. Prizes have no cash value and are non-transferable. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. Winners must have a public IG profile and will be notified via DM.
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smashkitchen
***GIVEAWAY*** Ready for the big game? We’re hooking one winner up with a $1K Walmart gift card + the full Smash Kitchen lineup of sauces and oils, perfect for air frying your game-day snacks and keeping things covered all week long. How to enter: 1. Follow and like this post. 2. Reshare to stories 3. Tag a friend and comment “GAME DAY” (One tagged comment=1 Entry) Giveaway Rules: Giveaway ends Saturday, 2/7/2025, 10 AM PST. Winner will be drawn, 10:00 AM PT. No purchase necessary. Prizes have no cash value and are non-transferable. This giveaway is not sponsored, endorsed, administered by, or associated with Instagram. Winners must have a public IG profile and will be notified via DM.
Have leftover pasta? Throw it in the air fryer and turn it into crispy pasta chips. Marinara on the side is a non-negotiable. 🍝 Comment “PASTA CHIPS” for the recipe to be DM’d to you.
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Have leftover pasta? Throw it in the air fryer and turn it into crispy pasta chips. Marinara on the side is a non-negotiable. 🍝 Comment “PASTA CHIPS” for the recipe to be DM’d to you.
Clean protein, perfected with avocado oil. We’re celebrating our 4-ingredient Beyond Ground and the introduction of our signature spice packs - created by Beyond chefs - by giving away 100 bottles of Smash Kitchen’s 100% Pure Avocado Oil. With 27g of protein, 4g of fiber and just 4 ingredients, Beyond Ground is the ultimate blank canvas for your tacos, bowls, soups and salads. We’re making your cooking experience even more enjoyable by giving 100 lucky winners the perfect avo oil for that signature Beyond Ground sizzle. How to Enter: 1. Follow @beyondmeat & @smashkitchen 2. Like this post. 3. Tag a friend who loves a clean, high protein, fiber-packed meal. The Goods: 100 winners will receive one bottle of Smash Kitchen Avocado Oil. This giveaway is open to all U.S. residents 18+ years of age. No purchase necessary to enter or win. Giveaway starts 2/19/2026 at 9:30 AM PST and ends 2/26/2026 at 11:59 PM PST. Winner will be chosen at random and contacted by @BeyondMeat only (beware of spam accounts!). Prizes are not redeemable for cash. This contest is not affiliated with Instagram.
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smashkitchen
Clean protein, perfected with avocado oil. We’re celebrating our 4-ingredient Beyond Ground and the introduction of our signature spice packs - created by Beyond chefs - by giving away 100 bottles of Smash Kitchen’s 100% Pure Avocado Oil. With 27g of protein, 4g of fiber and just 4 ingredients, Beyond Ground is the ultimate blank canvas for your tacos, bowls, soups and salads. We’re making your cooking experience even more enjoyable by giving 100 lucky winners the perfect avo oil for that signature Beyond Ground sizzle. How to Enter: 1. Follow @beyondmeat & @smashkitchen 2. Like this post. 3. Tag a friend who loves a clean, high protein, fiber-packed meal. The Goods: 100 winners will receive one bottle of Smash Kitchen Avocado Oil. This giveaway is open to all U.S. residents 18+ years of age. No purchase necessary to enter or win. Giveaway starts 2/19/2026 at 9:30 AM PST and ends 2/26/2026 at 11:59 PM PST. Winner will be chosen at random and contacted by @BeyondMeat only (beware of spam accounts!). Prizes are not redeemable for cash. This contest is not affiliated with Instagram.

Smash Kitchen (@smashkitchen) Instagram Stats & Analytics

Smash Kitchen (@smashkitchen) has 43.3K Instagram followers with a 3.11% engagement rate over the past 12 months. Across 196 posts, Smash Kitchen received 123K total likes and 4.30M impressions, averaging 626 likes per post. This page tracks Smash Kitchen's performance metrics, top content, and engagement trends — updated daily. To benchmark @smashkitchen against other accounts, use Socialpruf's Instagram competitor analysis tool.

Smash Kitchen (@smashkitchen) Instagram Analytics FAQ

How many Instagram followers does Smash Kitchen have?+
Smash Kitchen (@smashkitchen) has 43.3K Instagram followers as of November 2026.
What is Smash Kitchen's Instagram engagement rate?+
Smash Kitchen's Instagram engagement rate is 3.11% over the last 12 months, based on 196 posts.
How many likes does Smash Kitchen get on Instagram?+
Smash Kitchen received 123K total likes across 196 posts in the last 12 months, averaging 626 likes per post.
How many Instagram impressions does Smash Kitchen get?+
Smash Kitchen's Instagram content generated 4.30M total impressions over the last 12 months.
Can I compare Smash Kitchen with other Instagram accounts?+
Yes. Add @smashkitchen to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.