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followers
83.5K
impressions
20.1M
likes
164K
comments
16.7K
posts
97
engagement
0.888%
emv
$464K
Average per post
207K

Key Metrics

Distributions

Top Content

You can’t miss this one

Connected TV is having a huge moment. 

Brands are finally able to use it as a performance marketing channel.. 

Unlocking huge new audiences to tap into. 

My fav to use is @wearemntn 

Comment “mountain” and I’ll dm you a link to signup!
13.2M
13.6K
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4mo ago
brian_blum
You can’t miss this one Connected TV is having a huge moment. Brands are finally able to use it as a performance marketing channel.. Unlocking huge new audiences to tap into. My fav to use is @wearemntn Comment “mountain” and I’ll dm you a link to signup!
It’s never been simpler

Load up your assets

And go live in 30 minutes

Make sure to use @wearemntn
1.12M
7.62K
726
1mo ago
brian_blum
It’s never been simpler Load up your assets And go live in 30 minutes Make sure to use @wearemntn
It’s simpler than you think 

@ballerinafarm has built a cult following

Her die hard audience buys anything she sells

Yet.. she’s never really selling. 

Instead, Hannah created a world her audience wanted desperately to be apart of.

As a result, when she launched products..

They became an extension of her universe.

Not to mention they had clean ingredients, easily work with baking recipes, and were on trend. 

She’s proof that creators are more powerful than “celebrities” in 2025. 

Bravo to her & her team.
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9mo ago
brian_blum
It’s simpler than you think @ballerinafarm has built a cult following Her die hard audience buys anything she sells Yet.. she’s never really selling. Instead, Hannah created a world her audience wanted desperately to be apart of. As a result, when she launched products.. They became an extension of her universe. Not to mention they had clean ingredients, easily work with baking recipes, and were on trend. She’s proof that creators are more powerful than “celebrities” in 2025. Bravo to her & her team.
This never fails 

1. Scroll Stopping hook to grab attention
2. Agitate Common Problem
3. Introduce your product as the solution 
4. Handle objections with personal anecdotes 
5. Call to action around restock, new shipping etc

@monte does it best - amazing job lads
462K
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4mo ago
brian_blum
This never fails 1. Scroll Stopping hook to grab attention 2. Agitate Common Problem 3. Introduce your product as the solution 4. Handle objections with personal anecdotes 5. Call to action around restock, new shipping etc @monte does it best - amazing job lads
You need to see this

So @Tubi dropped their annual “The Stream 2026” report

and the takeaways have huge implications on your marketing budget

Consumers preferences have completely changed 

Creators are the new Hollywood
Streaming is their most intentional behavior
And preferences for free with ads are growing

I highly recommend you checkout the full report

Comment “Tubi” and I’ll send you the link!

#tubipartner
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2mo ago
brian_blum
You need to see this So @Tubi dropped their annual “The Stream 2026” report and the takeaways have huge implications on your marketing budget Consumers preferences have completely changed Creators are the new Hollywood Streaming is their most intentional behavior And preferences for free with ads are growing I highly recommend you checkout the full report Comment “Tubi” and I’ll send you the link! #tubipartner
You’re probably doing this wrong

@jacquesmariemage has perfected luxury pricing

Because of their:

- Engineered Scarcity
- Robust Storytelling
- Boutique Experience

They’re able to charge $1500…

For a category that usually costs $15.

Amazing job by their team
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4mo ago
brian_blum
You’re probably doing this wrong @jacquesmariemage has perfected luxury pricing Because of their: - Engineered Scarcity - Robust Storytelling - Boutique Experience They’re able to charge $1500… For a category that usually costs $15. Amazing job by their team
The answer is in plain site

@brysondechambeau’s content is dialed

He has taken the Mr Beast playbook 

And layered on his world class skills. 

The result is series that keep your attention til the end. 

Steal his strategy for your skillset.

#contentmarketing #creator #marketing
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12mo ago
brian_blum
The answer is in plain site @brysondechambeau’s content is dialed He has taken the Mr Beast playbook And layered on his world class skills. The result is series that keep your attention til the end. Steal his strategy for your skillset. #contentmarketing #creator #marketing
This strategy is changing everything

So @pacsun recruited 10k creators on TikTok Shop last year

The goal was 2 things

1. Drive sales on TikTok 
2. Push traffic to their retail stores

Here’s the kicker 

These weren’t expensive “influencers”…

Just everyday people their customers can see themselves in.

As a result, their viral SKU’s on TikTok?

All seeing record sales in store.

If you wanna replicate their playbook..

Comment “viral” and I’ll send you our starter guide
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9mo ago
brian_blum
This strategy is changing everything So @pacsun recruited 10k creators on TikTok Shop last year The goal was 2 things 1. Drive sales on TikTok 2. Push traffic to their retail stores Here’s the kicker These weren’t expensive “influencers”… Just everyday people their customers can see themselves in. As a result, their viral SKU’s on TikTok? All seeing record sales in store. If you wanna replicate their playbook.. Comment “viral” and I’ll send you our starter guide
This was a masterclass 

@banditrunning won the LA marathon without sponsoring 

They had several activations that offered value to their fans

Brought in new runners to the brand 

And fixed several typically annoying experiences 

Legacy brands don’t even see this path.. 

Yet now Bandit has 1000’s of new die hard fans. 

Timing that up with an exclusive drop? 

Brings the whole flywheel together. 

Amazing job by their team
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2mo ago
brian_blum
This was a masterclass @banditrunning won the LA marathon without sponsoring They had several activations that offered value to their fans Brought in new runners to the brand And fixed several typically annoying experiences Legacy brands don’t even see this path.. Yet now Bandit has 1000’s of new die hard fans. Timing that up with an exclusive drop? Brings the whole flywheel together. Amazing job by their team
Don’t mess this up 

For years brands have wasted budgets 

Big creators take a huge fee.. 

And then the video just flops. 

That all changes in 2026. 

Everyday Creators will become the go-to place for influencer marketing spend. 

That’s because the tools, services and understanding has finally caught up. 

More on this in our trend report published with @air.hq 

Comment “report” and I’ll dm you the link!

#airpartner
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6mo ago
brian_blum
Don’t mess this up For years brands have wasted budgets Big creators take a huge fee.. And then the video just flops. That all changes in 2026. Everyday Creators will become the go-to place for influencer marketing spend. That’s because the tools, services and understanding has finally caught up. More on this in our trend report published with @air.hq Comment “report” and I’ll dm you the link! #airpartner
Here’s how you can do the same

Create the following:

1. Storytelling
2. BTS 
3. Skits

And make them all hyper relevant to your target customer. 

That’s the modern content playbook. 

Kudos to @ralphlauren team
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9mo ago
brian_blum
Here’s how you can do the same Create the following: 1. Storytelling 2. BTS 3. Skits And make them all hyper relevant to your target customer. That’s the modern content playbook. Kudos to @ralphlauren team
Here’s the secret 

Premium / luxury goods survive tight economic conditions. 

As we go into the future, 2 categories remain:

1. Premium goods
2. Mass market cheap

Anything in the middle will get flushed out. 

We go step by step how to build luxury branding on @sweatequity_pod 

Comment “sweat” and I’ll dm you the link!
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7mo ago
brian_blum
Here’s the secret Premium / luxury goods survive tight economic conditions. As we go into the future, 2 categories remain: 1. Premium goods 2. Mass market cheap Anything in the middle will get flushed out. We go step by step how to build luxury branding on @sweatequity_pod Comment “sweat” and I’ll dm you the link!
Here’s a foolproof method

@shinzobrand uses 3 distinct content types

1. Teaser walkthroughs 
2. Themed lifestyle shoots 
3. Announcement skits 

From there they limit supply, selling out every time. 

And training customers to pay attention and act quick. 

Amazing job by their team
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7mo ago
brian_blum
Here’s a foolproof method @shinzobrand uses 3 distinct content types 1. Teaser walkthroughs 2. Themed lifestyle shoots 3. Announcement skits From there they limit supply, selling out every time. And training customers to pay attention and act quick. Amazing job by their team
Don’t miss this wave 

Every video can go viral in 2026

And that’s only increasing in the future

Brands will continue to invest heavily here 

If you’re a creator interested in taking advantage, join our free community call April 14th!

Comment “hits” and I’ll dm you the link to register
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2mo ago
brian_blum
Don’t miss this wave Every video can go viral in 2026 And that’s only increasing in the future Brands will continue to invest heavily here If you’re a creator interested in taking advantage, join our free community call April 14th! Comment “hits” and I’ll dm you the link to register
They’re changing the game 

@comfrt has revolutionized content volume.

They work with thousands of creators.. 

Paying on a performance basis

Constantly testing angles, formats

Even better, their creator community recruits new folks themselves. 

Providing trust and social proof 

So people produce better work. 

This is the future of scaling a brand. Bravo 

#contentmarketing #growthhacking #entrepreneur #marketingtips #marketingstrategy
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11mo ago
brian_blum
They’re changing the game @comfrt has revolutionized content volume. They work with thousands of creators.. Paying on a performance basis Constantly testing angles, formats Even better, their creator community recruits new folks themselves. Providing trust and social proof So people produce better work. This is the future of scaling a brand. Bravo #contentmarketing #growthhacking #entrepreneur #marketingtips #marketingstrategy
Comment “SWEAT” if you want the full playbook breaking down everything you need to know to win on IG in 2026. 

#brandmarketing #growthmarketing #contentmarketingstrategy
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5mo ago
brian_blum
Comment “SWEAT” if you want the full playbook breaking down everything you need to know to win on IG in 2026. #brandmarketing #growthmarketing #contentmarketingstrategy
This is the future 

If @medicube_global_official feels everywhere..

You’re not alone. 

The brand gets more than 10 billion views a month from their nano influencer army. 

Coupled with on trend products and a robust briefing process?

You get a multi billion dollar beauty giant. 

Amazing job by their team
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1mo ago
brian_blum
This is the future If @medicube_global_official feels everywhere.. You’re not alone. The brand gets more than 10 billion views a month from their nano influencer army. Coupled with on trend products and a robust briefing process? You get a multi billion dollar beauty giant. Amazing job by their team
This one decision changed their business 

So @neurogum went on Shark Tank in 2020

They were doing well

And ended up turning down the sharks’ offers.

Most brands fizzle out after that big moment

But Neuro decided to get that many eyes on their brand every single day. 

In 2024 they began building their creator army

In 2026, they’ll do over $100M. 

Perfect lesson in leveraging creators + community to transform your brand. 

Want to do the same?

Comment “viral” and I’ll send you a free guide
80.8K
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9mo ago
brian_blum
This one decision changed their business So @neurogum went on Shark Tank in 2020 They were doing well And ended up turning down the sharks’ offers. Most brands fizzle out after that big moment But Neuro decided to get that many eyes on their brand every single day. In 2024 they began building their creator army In 2026, they’ll do over $100M. Perfect lesson in leveraging creators + community to transform your brand. Want to do the same? Comment “viral” and I’ll send you a free guide
You’ll never guess how they did it

So @owala is already pretty huge. 

But they had a new product launch coming up. 

Rather than spend 100’s of thousands on paid ads…

They seeded over 4,000 creators w the product. 

Once they had it,

Creators followed a very specific script.

- highlighting key upgrades
- emphasizing the limited time deal
- comparing colors & models

As a result, they did nearly $1m in their first month on TikTok Shop. 

This playbook is available to any brand. 

If you wanna get started..

Comment “TikTok” & I’ll see you our free guide

#contentmarketing #marketingtips #marketingstrategy #growthhacking #entrepreneur
79.0K
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10mo ago
brian_blum
You’ll never guess how they did it So @owala is already pretty huge. But they had a new product launch coming up. Rather than spend 100’s of thousands on paid ads… They seeded over 4,000 creators w the product. Once they had it, Creators followed a very specific script. - highlighting key upgrades - emphasizing the limited time deal - comparing colors & models As a result, they did nearly $1m in their first month on TikTok Shop. This playbook is available to any brand. If you wanna get started.. Comment “TikTok” & I’ll see you our free guide #contentmarketing #marketingtips #marketingstrategy #growthhacking #entrepreneur
You probably missed this too

So @norse.organics has come out of nowhere

And everything about their marketing funnel is dialed.

From ads, to landing page, to emails

Their copywriting is what any brand should strive for. 

Everything is super clear, concise…

And leaves no doubt who it’s for. 

Amazing job by their team
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1.49K
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7mo ago
brian_blum
You probably missed this too So @norse.organics has come out of nowhere And everything about their marketing funnel is dialed. From ads, to landing page, to emails Their copywriting is what any brand should strive for. Everything is super clear, concise… And leaves no doubt who it’s for. Amazing job by their team

Brian Blum (@brian_blum) Instagram Stats & Analytics

Brian Blum (@brian_blum) has 83.5K Instagram followers with a 0.89% engagement rate over the past 12 months. Across 97.0 posts, Brian Blum received 164K total likes and 20.0M impressions, averaging 1.69K likes per post. This page tracks Brian Blum's performance metrics, top content, and engagement trends — updated daily.

Brian Blum (@brian_blum) Instagram Analytics FAQ

How many Instagram followers does Brian Blum have?+
Brian Blum (@brian_blum) has 83.5K Instagram followers as of June 2026.
What is Brian Blum's Instagram engagement rate?+
Brian Blum's Instagram engagement rate is 0.89% over the last 12 months, based on 97.0 posts.
How many likes does Brian Blum get on Instagram?+
Brian Blum received 164K total likes across 97.0 posts in the last 12 months, averaging 1.69K likes per post.
How many Instagram impressions does Brian Blum get?+
Brian Blum's Instagram content generated 20.0M total impressions over the last 12 months.