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1.21M
impressions
46.2M
likes
550K
comments
58.9K
posts
445
engagement
0.550%
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$1.13M
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In 2026, we’re all about formulas that do more. Makeup that soothes, hydrates, nourishes, strengthens, protects. Makeup that makes your skin better™️.
7.92M
985
27
2mo ago
iliabeauty
In 2026, we’re all about formulas that do more. Makeup that soothes, hydrates, nourishes, strengthens, protects. Makeup that makes your skin better™️.
All engines go. The Friends + Family Sale starts now—and there are lots of clean beauty savings at the finish line. 🚦20% off sitewide 🚦25% off $125+ 🚦Free bronzer or highlighter with orders of $175+ 🚦40% off select sale items
5.87M
4.56K
117
9mo ago
iliabeauty
All engines go. The Friends + Family Sale starts now—and there are lots of clean beauty savings at the finish line. 🚦20% off sitewide 🚦25% off $125+ 🚦Free bronzer or highlighter with orders of $175+ 🚦40% off select sale items
Headphones on. The gallery tour starts now. Shop Overglaze Hydrating Lip Gloss one day early—exclusively on the @sephora app today.
2.34M
1.28K
84
2mo ago
iliabeauty
Headphones on. The gallery tour starts now. Shop Overglaze Hydrating Lip Gloss one day early—exclusively on the @sephora app today.
The brush of a hand, a stolen glance, a kept secret—there are so many reasons to blush. Shop all eight of them on iliabeauty.com + @sephora.
2.28M
6.33K
496
8mo ago
iliabeauty
The brush of a hand, a stolen glance, a kept secret—there are so many reasons to blush. Shop all eight of them on iliabeauty.com + @sephora.
Meet 8 new reasons to blush. Drop an emoji for the Soft Focus Blurring Blush shades you’re swiping—available today @sephora online and in-store 7/20. 🍓Sensation 🩰Glimpse 🍒Pulse 🎀Closer 🍇Magnetic 🧸Wonder 🌸Breathless 🍑Flutter
1.94M
5.78K
302
8mo ago
iliabeauty
Meet 8 new reasons to blush. Drop an emoji for the Soft Focus Blurring Blush shades you’re swiping—available today @sephora online and in-store 7/20. 🍓Sensation 🩰Glimpse 🍒Pulse 🎀Closer 🍇Magnetic 🧸Wonder 🌸Breathless 🍑Flutter
Our founder @sashaplavsic explains what ‘featherweight’ really feels like on the skin. “Skin Blur almost feels like it’s airbrushing your skin. It’s so light the way it just spreads and blends out. It creates a soft, airbrushed canvas that doesn’t look makeup-y,” she says. With ingredients like Sea Fennel Extract and Matrixyl™ 3000 Glyx peptides, the formula smooths and brightens delicate skin—even without an eye cream underneath. Shop new Skin Blur Serum Concealer at ILIABeauty.com.
1.61M
286
5
1w ago
iliabeauty
Our founder @sashaplavsic explains what ‘featherweight’ really feels like on the skin. “Skin Blur almost feels like it’s airbrushing your skin. It’s so light the way it just spreads and blends out. It creates a soft, airbrushed canvas that doesn’t look makeup-y,” she says. With ingredients like Sea Fennel Extract and Matrixyl™ 3000 Glyx peptides, the formula smooths and brightens delicate skin—even without an eye cream underneath. Shop new Skin Blur Serum Concealer at ILIABeauty.com.
@clairo’s new set just dropped. Meet the limited edition lineup of the artist’s clean beauty favorites—feat. four eye + lip essentials for all your day or nighttime gigs. Shop Clairo’s Edit exclusively on ILIABeauty.com. The headliners— ✨ Eye Stylus Shadow Stick ✨ Clean Line Gel Eyeliner ✨ Lip Sketch Hydrating Crayon in Rhyme ✨ Limitless Lash Mascara in After Midnight 🩷 Bonus track—an exclusive pink Charm tote as gift with purchase
1.53M
61.2K
170
11mo ago
iliabeauty
@clairo’s new set just dropped. Meet the limited edition lineup of the artist’s clean beauty favorites—feat. four eye + lip essentials for all your day or nighttime gigs. Shop Clairo’s Edit exclusively on ILIABeauty.com. The headliners— ✨ Eye Stylus Shadow Stick ✨ Clean Line Gel Eyeliner ✨ Lip Sketch Hydrating Crayon in Rhyme ✨ Limitless Lash Mascara in After Midnight 🩷 Bonus track—an exclusive pink Charm tote as gift with purchase
Caution: hot savings. 🔥 Get 20% off sitewide or sign up for VIP to save 25%—plus FREE full-size gifts in cart.*
1.33M
608
21
3mo ago
iliabeauty
Caution: hot savings. 🔥 Get 20% off sitewide or sign up for VIP to save 25%—plus FREE full-size gifts in cart.*
The art of layering. The new Sketch + Glaze Lip Combo lets you create your perfect pairing by choosing one shade of soft-matte Lip Sketch Hydrating Crayon and one shade of new Overglaze Hydrating Lip Gloss. Designed to be worn together, this lip liner + lip gloss combo doesn’t feather or bleed, leaving you with a rich, glossy lip that lasts. Shop the new set at ILIABeauty.com.
1.03M
758
53
1mo ago
iliabeauty
The art of layering. The new Sketch + Glaze Lip Combo lets you create your perfect pairing by choosing one shade of soft-matte Lip Sketch Hydrating Crayon and one shade of new Overglaze Hydrating Lip Gloss. Designed to be worn together, this lip liner + lip gloss combo doesn’t feather or bleed, leaving you with a rich, glossy lip that lasts. Shop the new set at ILIABeauty.com.
Untying our holiday sets. From hydrating color to clean mascara, we’ve assembled the best of clean beauty in seasonal edits—all wrapped in limited edition artwork. Which one is first on your list? ✨The Mini Lip Sketch Duo ✨The Mini Eye Stylus Trio ✨The Mascara Duo ✨The Limitless Lash Duo ✨The Beauty of Clean Makeup Set ✨The Ethereal Baked Face Palette Shop curated assortments @sephora @ultabeauty and ILIABeauty.com.
1.03M
2.29K
81
5mo ago
iliabeauty
Untying our holiday sets. From hydrating color to clean mascara, we’ve assembled the best of clean beauty in seasonal edits—all wrapped in limited edition artwork. Which one is first on your list? ✨The Mini Lip Sketch Duo ✨The Mini Eye Stylus Trio ✨The Mascara Duo ✨The Limitless Lash Duo ✨The Beauty of Clean Makeup Set ✨The Ethereal Baked Face Palette Shop curated assortments @sephora @ultabeauty and ILIABeauty.com.
Immerse yourself in the world of Overglaze—a layered story of dimension, shine, and color. The gallery opens 1/6 at ILIABeauty.com.
828K
856
55
2mo ago
iliabeauty
Immerse yourself in the world of Overglaze—a layered story of dimension, shine, and color. The gallery opens 1/6 at ILIABeauty.com.
Limitless length. Limitless lift. @walker_ash builds a bold eye using new Limitless Lash Mascara in Before Dawn. Shop the viral mascara in black and brown @sephora.
732K
3.87K
257
11mo ago
iliabeauty
Limitless length. Limitless lift. @walker_ash builds a bold eye using new Limitless Lash Mascara in Before Dawn. Shop the viral mascara in black and brown @sephora.
Made you a spare key, LA. 🔑 To celebrate the launch of NEW Skin Blur Serum Concealer, you’re invited to The Complexion Residency—a two-day popup featuring our holy grail beauty + wellness finds from all over the city. Get shade matched by a professional, have your brows expertly crafted by STRIIIKE, enjoy acupressure ear seeding by Iriz Tanz, and more. Sat 3/7 - 10AM-5PM (brows by STRIIIKE 2-5pm) Sun 3/8 - 10AM-4PM (ear seeding 11am-2pm) 6357 Colgate Ave Los Angeles, CA 90048
679K
729
30
1w ago
iliabeauty
Made you a spare key, LA. 🔑 To celebrate the launch of NEW Skin Blur Serum Concealer, you’re invited to The Complexion Residency—a two-day popup featuring our holy grail beauty + wellness finds from all over the city. Get shade matched by a professional, have your brows expertly crafted by STRIIIKE, enjoy acupressure ear seeding by Iriz Tanz, and more. Sat 3/7 - 10AM-5PM (brows by STRIIIKE 2-5pm) Sun 3/8 - 10AM-4PM (ear seeding 11am-2pm) 6357 Colgate Ave Los Angeles, CA 90048
If I can’t feel interesting at least I can feel beautiful. Shop the Audrey Hobert Edit- only at iliabeauty.com @iliabeauty
559K
47.3K
253
3w ago
iliabeauty
If I can’t feel interesting at least I can feel beautiful. Shop the Audrey Hobert Edit- only at iliabeauty.com @iliabeauty
*UPDATE AS OF 1/27: Due to widespread TikTok glitches, we have rescheduled our masterclass to Wednesday 2/11, 3pm PST. See you then! We’re going LIVE. Join us for a TikTok LIVE Masterclass led by Sam Michalska, ILIA’s Global Director of EDU. Learn how to find your perfect lip combos based on your unique color season—featuring NEW Overglaze Hydrating Lip Gloss. Comment ‘remind me’ to get notified when we go live.
467K
413
45
1mo ago
iliabeauty
*UPDATE AS OF 1/27: Due to widespread TikTok glitches, we have rescheduled our masterclass to Wednesday 2/11, 3pm PST. See you then! We’re going LIVE. Join us for a TikTok LIVE Masterclass led by Sam Michalska, ILIA’s Global Director of EDU. Learn how to find your perfect lip combos based on your unique color season—featuring NEW Overglaze Hydrating Lip Gloss. Comment ‘remind me’ to get notified when we go live.
We adore Ilia and the Lip Sketch Hydrating Crayon @iliabeauty @sephora #ILIABeautyPartner
442K
2.46K
112
6mo ago
iliabeauty
We adore Ilia and the Lip Sketch Hydrating Crayon @iliabeauty @sephora #ILIABeautyPartner
It’s a numbers game and you can’t lose. Head to @sephora @sephoracanada and Sephora @kohls to shop the Sephora Savings Event—and stock up on all your favorite formulas.
414K
527
28
4mo ago
iliabeauty
It’s a numbers game and you can’t lose. Head to @sephora @sephoracanada and Sephora @kohls to shop the Sephora Savings Event—and stock up on all your favorite formulas.
Solange’s creativity knows no bounds—and makeup is her newest medium. Introducing The Eldorado Ballroom Edit, an exclusive collection of the artist + designer’s clean beauty favorites. We partnered with the longtime ILIA fan to celebrate beauty in all its forms—through our shared creative DNA in art, architecture, and design. In honor of self-expression, the set is a nod to the historic Houston music hall that inspired Solange’s early love of performance—and her contemporary concert series of the same name. Shop the limited edition edit only at ILIABeauty.com.
357K
14.3K
295
8mo ago
iliabeauty
Solange’s creativity knows no bounds—and makeup is her newest medium. Introducing The Eldorado Ballroom Edit, an exclusive collection of the artist + designer’s clean beauty favorites. We partnered with the longtime ILIA fan to celebrate beauty in all its forms—through our shared creative DNA in art, architecture, and design. In honor of self-expression, the set is a nod to the historic Houston music hall that inspired Solange’s early love of performance—and her contemporary concert series of the same name. Shop the limited edition edit only at ILIABeauty.com.
@tessamaethompson for today’s @filmindependent Spirit Awards. For Tessa’s makeup & skincare, I used these clean @iliabeauty products: SKIN PREP: The Base Face Milk, Barrier Build Protectant Cream, Lip Wrap Reviving Balm COMPLEXION: Skin Rewind Complexion Stick 19W, Lightshift Cream Highlighter “Daze,” Sunshift Cream Bronzer “Rise,” Soft Focus Blurring Blush “Wonder,” PLUS - secret new product coming soon - SHHH! 🤫🤭 EYES: Eye Stylus “Relic” & “Jubilee,” Clean Gel Liner “Twilight,” Limitless Lash Mascara, In Full Micro-Tip Brow Pencil “Dark Brown” LIPS: Lip Sketch Hydrating Crayon “Untitled,” Multi-Stick “At Last” Stylist @karlawelchstylist Hair @hairbyadir Makeup @babskymakeup using @iliabeauty Nails @stephstonenails #tessathompson #iliapartner #spiritawards #collinastrada
338K
13.5K
134
3w ago
iliabeauty
@tessamaethompson for today’s @filmindependent Spirit Awards. For Tessa’s makeup & skincare, I used these clean @iliabeauty products: SKIN PREP: The Base Face Milk, Barrier Build Protectant Cream, Lip Wrap Reviving Balm COMPLEXION: Skin Rewind Complexion Stick 19W, Lightshift Cream Highlighter “Daze,” Sunshift Cream Bronzer “Rise,” Soft Focus Blurring Blush “Wonder,” PLUS - secret new product coming soon - SHHH! 🤫🤭 EYES: Eye Stylus “Relic” & “Jubilee,” Clean Gel Liner “Twilight,” Limitless Lash Mascara, In Full Micro-Tip Brow Pencil “Dark Brown” LIPS: Lip Sketch Hydrating Crayon “Untitled,” Multi-Stick “At Last” Stylist @karlawelchstylist Hair @hairbyadir Makeup @babskymakeup using @iliabeauty Nails @stephstonenails #tessathompson #iliapartner #spiritawards #collinastrada
What’s your milk of choice? Ours is Face Milk🥛The perfect blend of nourishing + lightweight hydration—available @sephora
328K
918
193
5mo ago
iliabeauty
What’s your milk of choice? Ours is Face Milk🥛The perfect blend of nourishing + lightweight hydration—available @sephora

ILIA (@iliabeauty) Instagram Stats & Analytics

ILIA (@iliabeauty) has 1.21M Instagram followers with a 0.55% engagement rate over the past 12 months. Across 445 posts, ILIA received 550K total likes and 37.1M impressions, averaging 1.36K likes per post. This page tracks ILIA's performance metrics, top content, and engagement trends — updated daily.

ILIA (@iliabeauty) Instagram Analytics FAQ

How many Instagram followers does ILIA have?+
ILIA (@iliabeauty) has 1.21M Instagram followers as of March 2026.
What is ILIA's Instagram engagement rate?+
ILIA's Instagram engagement rate is 0.55% over the last 12 months, based on 445 posts.
How many likes does ILIA get on Instagram?+
ILIA received 550K total likes across 445 posts in the last 12 months, averaging 1.36K likes per post.
How many Instagram impressions does ILIA get?+
ILIA's Instagram content generated 37.1M total impressions over the last 12 months.