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followers
1.89M
impressions
55.5M
likes
502K
comments
35.6K
posts
485
engagement
1.51%
emv
$1.28M
Avg. per post
119K

Key Metrics

Distributions

Top Content

Muse. Mother. Icon. @kellyrutherford on love, resilience, and living with intention—new episode of the @goop podcast out now.
4.1M
93.2K
462
5mo ago
goop
Muse. Mother. Icon. @kellyrutherford on love, resilience, and living with intention—new episode of the @goop podcast out now.
quite possibly my favorite guest––tomorrow on the goop podcast.
3.79M
hidden
379
5mo ago
goop
quite possibly my favorite guest––tomorrow on the goop podcast.
what if tumors could be destroyed without surgery, chemo, or radiation? on this week’s goop podcast, gwyneth talks with histosonics ceo mike blue about histotripsy — a breakthrough technology that destroys tumors using targeted ultrasound. no scalpels. no chemo. just sound waves. they discuss the decades of research behind it, the real patients already benefiting, and what this could mean for people navigating one of life’s hardest diagnoses. listen to the full episode on the goop podcast.
2.16M
hidden
711
3w ago
goop
what if tumors could be destroyed without surgery, chemo, or radiation? on this week’s goop podcast, gwyneth talks with histosonics ceo mike blue about histotripsy — a breakthrough technology that destroys tumors using targeted ultrasound. no scalpels. no chemo. just sound waves. they discuss the decades of research behind it, the real patients already benefiting, and what this could mean for people navigating one of life’s hardest diagnoses. listen to the full episode on the goop podcast.
step behind the scenes with gwyneth as she gets ready for the los angeles premiere of marty supreme, complete with a clean beauty look, elevated details and a sculptural GWYN dress.
1.69M
hidden
361
3mo ago
goop
step behind the scenes with gwyneth as she gets ready for the los angeles premiere of marty supreme, complete with a clean beauty look, elevated details and a sculptural GWYN dress.
A few of my favorite looks from the @goop sale.
1.59M
63.8K
1.03K
9mo ago
goop
A few of my favorite looks from the @goop sale.
The infamous drawl. The ethereal wisdom. The eternal evolution. @officiallymcconaughey Listen to the full episode—out now.
1.57M
23.6K
373
5mo ago
goop
The infamous drawl. The ethereal wisdom. The eternal evolution. @officiallymcconaughey Listen to the full episode—out now.
gwyneth sits down with scott galloway—entrepreneur, nyu professor, and #1 new york times bestselling author of notes on being a man—to unpack why boys in america are struggling, how modern masculinity is being redefined, and how to raise sons in a world full of economic pressure, digital addiction, and shifting expectations. listen now on the goop podcast. @profgalloway
1.52M
hidden
1.21K
1mo ago
goop
gwyneth sits down with scott galloway—entrepreneur, nyu professor, and #1 new york times bestselling author of notes on being a man—to unpack why boys in america are struggling, how modern masculinity is being redefined, and how to raise sons in a world full of economic pressure, digital addiction, and shifting expectations. listen now on the goop podcast. @profgalloway
Tomorrow 3.25
1.44M
8.64K
393
11mo ago
goop
Tomorrow 3.25
Our newest G. Label collection was made for this moment—the gradual slide toward spring. These are pieces you can wear now and continue to reach for, all season long. Link in bio to shop.
1.22M
21.1K
829
11mo ago
goop
Our newest G. Label collection was made for this moment—the gradual slide toward spring. These are pieces you can wear now and continue to reach for, all season long. Link in bio to shop.
When @gwynethpaltrow and @chefroychoi cook together, flavor counts just as much as intention. Inspired by Roy’s new cookbook, “The Choi of Cooking,” the Wrapper’s Delight is a wrap-slash-burrito made with clean, high-integrity ingredients that tastes like something you might find at a street food festival. Available now at goop Kitchen. Not in LA or the OC? Comment “RECIPE” and we’ll DM you the recipe.
1.22M
18.1K
2.07K
8mo ago
goop
When @gwynethpaltrow and @chefroychoi cook together, flavor counts just as much as intention. Inspired by Roy’s new cookbook, “The Choi of Cooking,” the Wrapper’s Delight is a wrap-slash-burrito made with clean, high-integrity ingredients that tastes like something you might find at a street food festival. Available now at goop Kitchen. Not in LA or the OC? Comment “RECIPE” and we’ll DM you the recipe.
Curated, carry-on friendly, and versatile—everything Gwyneth’s bringing on her next trip. Link in bio to shop what’s in her bag.
1.16M
hidden
193
9mo ago
goop
Curated, carry-on friendly, and versatile—everything Gwyneth’s bringing on her next trip. Link in bio to shop what’s in her bag.
A little tea. A lot of truth. Tomorrow.
1.16M
8.25K
354
10mo ago
goop
A little tea. A lot of truth. Tomorrow.
Channeling our inner-Gwyneth 🍹
1.06M
42.4K
192
8mo ago
goop
Channeling our inner-Gwyneth 🍹
Presenting our April cover star, @gwynethpaltrow. This December, the @goop founder returns to the big screen in Josh Safdie’s ‘Marty Supreme’—marking her first substantial film role in 15 years—alongside one of Hollywood’s most bankable leading men, Timothée Chalamet. “She’s a movie star,” says Safdie. “I say that in the cosmic sense. She’s got a gravitational pull that only a camera can depict.” Paltrow reenters the industry as her intrepid lifestyle company moves through reorganizations, and as she navigates the newfound freedom of her children leaving their Brentwood nest. Plus, as she tells @michandrews, she’s going through “hard-core perimenopause, which doesn’t help.” For VF’s April cover story, the actor discusses how Hollywood has evolved since the height of her career—“There’s now something called an intimacy coordinator, which I did not know existed”—her “beautiful” blended family unit, and how the “validation” of her Oscar win at 26 was detrimental to her as a young actor. Read the full interview at the link in bio. Photographed by @nedrogers Styled by @georgecortina Hairstylist @mrchrismcmillan Makeup Artist @jennasaisquoii Manicurist @ashlie_johnson Set Design @mhs_artists Location @bellosguardo.foundation Produced by @campproductions
991K
39.6K
1.07K
12mo ago
goop
Presenting our April cover star, @gwynethpaltrow. This December, the @goop founder returns to the big screen in Josh Safdie’s ‘Marty Supreme’—marking her first substantial film role in 15 years—alongside one of Hollywood’s most bankable leading men, Timothée Chalamet. “She’s a movie star,” says Safdie. “I say that in the cosmic sense. She’s got a gravitational pull that only a camera can depict.” Paltrow reenters the industry as her intrepid lifestyle company moves through reorganizations, and as she navigates the newfound freedom of her children leaving their Brentwood nest. Plus, as she tells @michandrews, she’s going through “hard-core perimenopause, which doesn’t help.” For VF’s April cover story, the actor discusses how Hollywood has evolved since the height of her career—“There’s now something called an intimacy coordinator, which I did not know existed”—her “beautiful” blended family unit, and how the “validation” of her Oscar win at 26 was detrimental to her as a young actor. Read the full interview at the link in bio. Photographed by @nedrogers Styled by @georgecortina Hairstylist @mrchrismcmillan Makeup Artist @jennasaisquoii Manicurist @ashlie_johnson Set Design @mhs_artists Location @bellosguardo.foundation Produced by @campproductions
A dress for every occasion. Gwyneth slips into the May collection: effortless silhouettes, elevated fabrics, and the kind of tailoring that makes getting dressed feel easy. Link in bio to shop the full collection.
972K
hidden
387
10mo ago
goop
A dress for every occasion. Gwyneth slips into the May collection: effortless silhouettes, elevated fabrics, and the kind of tailoring that makes getting dressed feel easy. Link in bio to shop the full collection.
A morning with Gwyneth, timestamped. ​​ P.S. Here's her pre-workout smoothie recipe (because we know you'll ask): ​ -1 scoop of Amy Meyers Paleo Protein Powder -1 tsp fiber -3 mg Thorne Creatine -1 scoop of Vanilla Microbiome Breakthrough -6 ounces of unsweetened hemp milk -Handful of berries -1 date -1 generous tbsp of Bodybio Liquid PC -1 tsp psyllium husk
970K
hidden
361
8mo ago
goop
A morning with Gwyneth, timestamped. ​​ P.S. Here's her pre-workout smoothie recipe (because we know you'll ask): ​ -1 scoop of Amy Meyers Paleo Protein Powder -1 tsp fiber -3 mg Thorne Creatine -1 scoop of Vanilla Microbiome Breakthrough -6 ounces of unsweetened hemp milk -Handful of berries -1 date -1 generous tbsp of Bodybio Liquid PC -1 tsp psyllium husk
@charli_xcx on reinvention, embracing contradictions, and how vulnerability can be the ultimate power move. full episode live on the goop Podcast.
924K
hidden
88
4mo ago
goop
@charli_xcx on reinvention, embracing contradictions, and how vulnerability can be the ultimate power move. full episode live on the goop Podcast.
amanda knox, unfiltered. new episode of the goop podcast—listen now.
766K
hidden
141
5mo ago
goop
amanda knox, unfiltered. new episode of the goop podcast—listen now.
what do you refuse to compromise on? our personal codes shape how we show up— in work, in love, in friendship, in conflict. they’re the compass behind every decision, the filter for what we allow, and the backbone of who we become. this week on the goop podcast, GP sits down with brand strategist @emilyhickey_official to unpack what “codes” really mean, why defining them matters, and how they anchor us in a noisy world. listen to the full episode via link in bio.
722K
hidden
185
2w ago
goop
what do you refuse to compromise on? our personal codes shape how we show up— in work, in love, in friendship, in conflict. they’re the compass behind every decision, the filter for what we allow, and the backbone of who we become. this week on the goop podcast, GP sits down with brand strategist @emilyhickey_official to unpack what “codes” really mean, why defining them matters, and how they anchor us in a noisy world. listen to the full episode via link in bio.
why does death remain the ultimate taboo—and what shifts when we finally talk about it? brad falchuk—this week on the goop podcast.
712K
5.6K
94
5mo ago
goop
why does death remain the ultimate taboo—and what shifts when we finally talk about it? brad falchuk—this week on the goop podcast.

goop (@goop) Instagram Stats & Analytics

goop (@goop) has 1.89M Instagram followers with a 1.51% engagement rate over the past 12 months. Across 485 posts, goop received 502K total likes and 48.8M impressions, averaging 1.08K likes per post. This page tracks goop's performance metrics, top content, and engagement trends — updated daily.

goop (@goop) Instagram Analytics FAQ

How many Instagram followers does goop have?+
goop (@goop) has 1.89M Instagram followers as of March 2026.
What is goop's Instagram engagement rate?+
goop's Instagram engagement rate is 1.51% over the last 12 months, based on 485 posts.
How many likes does goop get on Instagram?+
goop received 502K total likes across 485 posts in the last 12 months, averaging 1.08K likes per post.
How many Instagram impressions does goop get?+
goop's Instagram content generated 48.8M total impressions over the last 12 months.