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18.6K
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When his kids asked for a phone, Seattle dad Chet Kittleson faced the same question every parent does… How do you give kids freedom without handing them a smartphone too soon? That moment sparked Tin Can, a modern reimagining of the landline. No apps. No internet. Just safe, simple calling with parent-approved contacts and features like Quiet Hours, all for $9.99/month. Tin Can isn’t about rejecting technology. It’s about helping restore balance. A way for kids to feel independent, stay connected, and grow up a little freer of screens.
2.34M
93.4K
1.23K
8mo ago
founded
When his kids asked for a phone, Seattle dad Chet Kittleson faced the same question every parent does… How do you give kids freedom without handing them a smartphone too soon? That moment sparked Tin Can, a modern reimagining of the landline. No apps. No internet. Just safe, simple calling with parent-approved contacts and features like Quiet Hours, all for $9.99/month. Tin Can isn’t about rejecting technology. It’s about helping restore balance. A way for kids to feel independent, stay connected, and grow up a little freer of screens.
Elon Musk’s brutally honest email to tesla staff to maximise productivity⇣ → “Excessive meetings are the blight of big companies.” Elon Musk doesn’t mince words, his advice to Tesla employees is blunt and refreshingly practical. → Forget long meetings, useless acronyms, and rigid chains of command. Musk believes the fastest growing companies thrive on clarity, directness, and common sense. → His 6 rules? • Kill large meetings unless they truly add value • Walk out of meetings if you’re not contributing • Speak in plain language, ditch the corporate jargon • Prioritize direct communication over hierarchy • Let teams collaborate freely, without bottlenecks • Break “dumb” rules that don’t make sense on the ground → The goal? Build a company where smart people can just get stuff done, fast. The lesson? a fast moving company isn’t built by adding more layers. It’s built by removing them, along with friction, trusting good people without bureaucracy.
1.95M
78.0K
1.77K
10mo ago
founded
Elon Musk’s brutally honest email to tesla staff to maximise productivity⇣ → “Excessive meetings are the blight of big companies.” Elon Musk doesn’t mince words, his advice to Tesla employees is blunt and refreshingly practical. → Forget long meetings, useless acronyms, and rigid chains of command. Musk believes the fastest growing companies thrive on clarity, directness, and common sense. → His 6 rules? • Kill large meetings unless they truly add value • Walk out of meetings if you’re not contributing • Speak in plain language, ditch the corporate jargon • Prioritize direct communication over hierarchy • Let teams collaborate freely, without bottlenecks • Break “dumb” rules that don’t make sense on the ground → The goal? Build a company where smart people can just get stuff done, fast. The lesson? a fast moving company isn’t built by adding more layers. It’s built by removing them, along with friction, trusting good people without bureaucracy.
In 1967, a 16-year-old called Shahid Khan landed in Illinois during a blizzard with $500 in his pocket. His first job was washing dishes for $1.20 an hour. While studying engineering, he got hired at a small auto parts company. He noticed their truck bumpers could be better, so he designed a one-piece bumper that was lighter, stronger, and cheaper to make. He left, started his own company, then bought his former employer two years later. By the late 1980s, his company was the sole bumper supplier for every Toyota sold in America. Today it turns over $9 billion a year. Then he bought the Jacksonville Jaguars for $770 million, becoming the first ethnic-minority owner in NFL history, before going on to own premier league club Fulham, and All Elite Wrestling. Forbes said it best, describing Khan’s journey as as the embodiment of the American Dream.
1.34M
53.7K
512
1mo ago
founded
In 1967, a 16-year-old called Shahid Khan landed in Illinois during a blizzard with $500 in his pocket. His first job was washing dishes for $1.20 an hour. While studying engineering, he got hired at a small auto parts company. He noticed their truck bumpers could be better, so he designed a one-piece bumper that was lighter, stronger, and cheaper to make. He left, started his own company, then bought his former employer two years later. By the late 1980s, his company was the sole bumper supplier for every Toyota sold in America. Today it turns over $9 billion a year. Then he bought the Jacksonville Jaguars for $770 million, becoming the first ethnic-minority owner in NFL history, before going on to own premier league club Fulham, and All Elite Wrestling. Forbes said it best, describing Khan’s journey as as the embodiment of the American Dream.
In May 2024, Red Lobster filed for bankruptcy. Over $1 billion in debt. 93 locations gone. Three months later, Damola Adamolekun [@damolaadamolekun] got the call. He was 35. Born in Nigeria, raised across three continents, Damola went from Goldman Sachs to running P.F. Chang’s at 31, where he brought the company back to $1 billion in revenue during COVID. That’s when Red Lobster came calling. Before accepting, he secretly toured restaurants across the country. Shabby interiors. Understaffed kitchens. He knew he could turn it around. Sales surged 40% in his first year. And he’s just getting started. With Damon’s saying “I think this is going to be the greatest comeback in the history of the restaurant industry.” 📸 / Getty
1.19M
47.6K
444
2mo ago
founded
In May 2024, Red Lobster filed for bankruptcy. Over $1 billion in debt. 93 locations gone. Three months later, Damola Adamolekun [@damolaadamolekun] got the call. He was 35. Born in Nigeria, raised across three continents, Damola went from Goldman Sachs to running P.F. Chang’s at 31, where he brought the company back to $1 billion in revenue during COVID. That’s when Red Lobster came calling. Before accepting, he secretly toured restaurants across the country. Shabby interiors. Understaffed kitchens. He knew he could turn it around. Sales surged 40% in his first year. And he’s just getting started. With Damon’s saying “I think this is going to be the greatest comeback in the history of the restaurant industry.” 📸 / Getty
One year ago, the FBI raided his apartment. For many that would’ve been game over. Not for Shayne Coplan [@shaynecoplan]. The founder of Polymarket [@polymarket] just became one of the world’s youngest billionaires at 27. This is the story of how a kid obsessed with trading persevered through, fines, federal bans and an FBI probe.
1.09M
43.5K
360
5mo ago
founded
One year ago, the FBI raided his apartment. For many that would’ve been game over. Not for Shayne Coplan [@shaynecoplan]. The founder of Polymarket [@polymarket] just became one of the world’s youngest billionaires at 27. This is the story of how a kid obsessed with trading persevered through, fines, federal bans and an FBI probe.
These three Nigerian [@marvy_101] [@davidaladee] [@okii.dan] founders turned job hunting from torture into a game - dubbed the Tinder for jobs Their idea? let AI handle the soul-destroying parts of applying, scraping listings, filling forms, and writing cover letters — while you just swipe yes or no. 500,000 users and 20M+ swipes later, people are landing interviews at giants like OpenAI, Nvidia, Coca-Cola, and Samsung. From chasing investors to securing YC backing, @sorcejobs is quietly challenging LinkedIn’s dominance.
999K
40.0K
547
5mo ago
founded
These three Nigerian [@marvy_101] [@davidaladee] [@okii.dan] founders turned job hunting from torture into a game - dubbed the Tinder for jobs Their idea? let AI handle the soul-destroying parts of applying, scraping listings, filling forms, and writing cover letters — while you just swipe yes or no. 500,000 users and 20M+ swipes later, people are landing interviews at giants like OpenAI, Nvidia, Coca-Cola, and Samsung. From chasing investors to securing YC backing, @sorcejobs is quietly challenging LinkedIn’s dominance.
6 years ago, Khaby Lame [@khaby00] was laid off from his factory job. Today, he’s agree an all-stock deal that values his company and related rights up to $975M. In 2020, he started posting silent reactions to ridiculous “life hacks”, palms up, shoulders lifted, and a look that says “You can’t be serious.” He blew up. No translations needed. By 2022, he became TikTok’s most-followed creator. But he didn’t stop at brand deals. He built like a founder, bundling partnerships and licensing under his company Step Distinctive Limited. By 2025, with a following nearing 360M across platforms, his influence attracts Rich Sparkle, a company built to turn creator attention into scalable brands. The wildest part? He’s signed off an AI “digital twin” of himself — a virtual Khaby that can host live shopping streams in multiple languages 24/7. For creators, the lesson is clear... own the company, not just the content. Head to our story to learn more. 📸 Getty / Khaby Lame
949K
38.0K
479
3mo ago
founded
6 years ago, Khaby Lame [@khaby00] was laid off from his factory job. Today, he’s agree an all-stock deal that values his company and related rights up to $975M. In 2020, he started posting silent reactions to ridiculous “life hacks”, palms up, shoulders lifted, and a look that says “You can’t be serious.” He blew up. No translations needed. By 2022, he became TikTok’s most-followed creator. But he didn’t stop at brand deals. He built like a founder, bundling partnerships and licensing under his company Step Distinctive Limited. By 2025, with a following nearing 360M across platforms, his influence attracts Rich Sparkle, a company built to turn creator attention into scalable brands. The wildest part? He’s signed off an AI “digital twin” of himself — a virtual Khaby that can host live shopping streams in multiple languages 24/7. For creators, the lesson is clear... own the company, not just the content. Head to our story to learn more. 📸 Getty / Khaby Lame
Elon Musk’s 5-step model for building a successful business👇 1. Make your requirements less dumb. If something upfront is wrong, everything downstream will be too. 2. Delete a part or process. 3. Only then… optimize. Most smart people waste time making broken things faster. 4. Now, accelerate. Once it’s lean and working, increase the speed. 5, Then automate. Don’t automate the mess, fix the system first. Great founders don’t start by adding. They start by subtracting.
853K
25.0K
223
9mo ago
founded
Elon Musk’s 5-step model for building a successful business👇 1. Make your requirements less dumb. If something upfront is wrong, everything downstream will be too. 2. Delete a part or process. 3. Only then… optimize. Most smart people waste time making broken things faster. 4. Now, accelerate. Once it’s lean and working, increase the speed. 5, Then automate. Don’t automate the mess, fix the system first. Great founders don’t start by adding. They start by subtracting.
The first Coachella lost around $850,000 in 1999, and founder Paul Tollett had to sell his house and car to keep going. Tollett was a chemistry student in Pomona who became obsessed with live music promotion. By his senior year of college, he dropped out to work full time in concerts. He later bought @goldenvoice where he faced larger rivals with bigger budgets and stronger artist relationships. So instead of competing on their terms, he built something different. A festival where the experience and lineup were the draw. He looked to European festivals like Glastonbury Festival for inspiration, then brought that model to the California desert. Many doubted it would work. Today, Coachella is one of the most successful music festivals in the world, generating hundreds of millions in annually and becoming a global cultural institution. Sometimes the ideas that look irrational early just need time to look inevitable.
687K
27.5K
527
2w ago
founded
The first Coachella lost around $850,000 in 1999, and founder Paul Tollett had to sell his house and car to keep going. Tollett was a chemistry student in Pomona who became obsessed with live music promotion. By his senior year of college, he dropped out to work full time in concerts. He later bought @goldenvoice where he faced larger rivals with bigger budgets and stronger artist relationships. So instead of competing on their terms, he built something different. A festival where the experience and lineup were the draw. He looked to European festivals like Glastonbury Festival for inspiration, then brought that model to the California desert. Many doubted it would work. Today, Coachella is one of the most successful music festivals in the world, generating hundreds of millions in annually and becoming a global cultural institution. Sometimes the ideas that look irrational early just need time to look inevitable.
These two Yale students have just raised $5.1M for a social network already on 750 campuses. For context, that’s more campuses than early stage Facebook. Meet Nathaneo Johnson [@nathaneo_j] and Sean Hargrow [@_2woot], the founders of Series [@series.so]. They’re still taking exams, but their iMessage-based networking app already has 300,000 profiles and 82% 30-day retention. The idea came from a simple realisation. Opportunities don’t come from cold DMs, they come from warm introductions. So they built Series to match students using AI, helping people find the right connection. They filmed their launch trailer overnight, which led to their first investor two days later. Now they’re backed by Pear VC, Reddit’s CEO, and Venmo’s co-founder.
614K
24.6K
406
1w ago
founded
These two Yale students have just raised $5.1M for a social network already on 750 campuses. For context, that’s more campuses than early stage Facebook. Meet Nathaneo Johnson [@nathaneo_j] and Sean Hargrow [@_2woot], the founders of Series [@series.so]. They’re still taking exams, but their iMessage-based networking app already has 300,000 profiles and 82% 30-day retention. The idea came from a simple realisation. Opportunities don’t come from cold DMs, they come from warm introductions. So they built Series to match students using AI, helping people find the right connection. They filmed their launch trailer overnight, which led to their first investor two days later. Now they’re backed by Pear VC, Reddit’s CEO, and Venmo’s co-founder.
When the internet started filling up with AI versions of @jakepaul, people thought they were just AI memes. But there was a method behind the memes… As an investor through @antifund with @geoffreywoo, and an advisor to OpenAI’s Sora team, Jake became the first celebrity to license their image with Sora. Six days later? over 1 billion+ views on his videos across Instagram and TikTok. Jake’s not just a creator, he’s an entrepreneur and savvy investor.
514K
20.6K
391
7mo ago
founded
When the internet started filling up with AI versions of @jakepaul, people thought they were just AI memes. But there was a method behind the memes… As an investor through @antifund with @geoffreywoo, and an advisor to OpenAI’s Sora team, Jake became the first celebrity to license their image with Sora. Six days later? over 1 billion+ views on his videos across Instagram and TikTok. Jake’s not just a creator, he’s an entrepreneur and savvy investor.
Phoebe Gates’ [@phoebegates] Phia [@phiaco] just raised $35M at a $185M valuation for an AI shopping startup she launched only 10 months ago. Instead of leaning on family money, Phoebe Gates and co-founder Sophia Kianni [@sophiakianni] built Phia from their Stanford dorm, turning hours of searching for the best deals, into a tool that compares prices and resales, like a shopping co-pilot. Since April last year, Phia has passed over 1M+ users, onboarded 6,200+ brands, and is generating millions in monthly sales, as the likes of Notable Capital, Khosla Ventures, and Kleiner Perkins double down. Head to our story to find out more.
500K
20.0K
1.57K
3mo ago
founded
Phoebe Gates’ [@phoebegates] Phia [@phiaco] just raised $35M at a $185M valuation for an AI shopping startup she launched only 10 months ago. Instead of leaning on family money, Phoebe Gates and co-founder Sophia Kianni [@sophiakianni] built Phia from their Stanford dorm, turning hours of searching for the best deals, into a tool that compares prices and resales, like a shopping co-pilot. Since April last year, Phia has passed over 1M+ users, onboarded 6,200+ brands, and is generating millions in monthly sales, as the likes of Notable Capital, Khosla Ventures, and Kleiner Perkins double down. Head to our story to find out more.
Most 13-year-olds think about homework and gaming. Malaki Conteh is doing the maths on how much Caribbean food he needs to sell to cover £4,000-a-term school fees. At six, he set up a tiny stall outside his dad’s office to fund singing lessons, so he could join his church choir. Now he runs Malaki’s Food & Drinks in London, a Caribbean food shop that employs his parents. But the business isn’t just about revenue. He sets aside a portion of his earnings for instruments for children who can’t afford them, and for therapy and travel for people struggling with their mental health. And it’s all led back to where it started: the choir. Malaki achieved his dream, becoming the church’s first Black chief chorister in its 1,000-year history. Age may be fixed, but ambition isn’t. 👏 📸 Tony Kershaw / SWNS, & Abdul Conteh Leone
459K
18.4K
306
3mo ago
founded
Most 13-year-olds think about homework and gaming. Malaki Conteh is doing the maths on how much Caribbean food he needs to sell to cover £4,000-a-term school fees. At six, he set up a tiny stall outside his dad’s office to fund singing lessons, so he could join his church choir. Now he runs Malaki’s Food & Drinks in London, a Caribbean food shop that employs his parents. But the business isn’t just about revenue. He sets aside a portion of his earnings for instruments for children who can’t afford them, and for therapy and travel for people struggling with their mental health. And it’s all led back to where it started: the choir. Malaki achieved his dream, becoming the church’s first Black chief chorister in its 1,000-year history. Age may be fixed, but ambition isn’t. 👏 📸 Tony Kershaw / SWNS, & Abdul Conteh Leone
Most people map out their lives in decades. Ten years for a business. Ten years for a dream. The ones who are successful dare to do it quicker. Push for six months instead of ten years. And yes, you might fail… but failure at that speed means landing years ahead of where patience would have left you.
452K
18.1K
91
8mo ago
founded
Most people map out their lives in decades. Ten years for a business. Ten years for a dream. The ones who are successful dare to do it quicker. Push for six months instead of ten years. And yes, you might fail… but failure at that speed means landing years ahead of where patience would have left you.
This Pakistani immigrant turned one corner shop into a £4.5B empire. At 21, Sir Anwar Pervez left Pakistan for England with almost nothing. Back home, he earned 96 rupees a month as a telephone operator. In Bradford, he worked double shifts, seven days a week, as a bus conductor for £16. But he was saving for something bigger. In 1963, he opened a tiny Earl’s Court shop selling masala, rice, and halal meat. By the 1970s, he had 11 stores. Then he became the supplier. That move became Bestway. Today, it employs 41,000+ people and serves millions across the UK, Pakistan, and the Middle East. From bus shifts to a £4.5B business. That’s the immigrant long game.
452K
18.1K
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1w ago
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This Pakistani immigrant turned one corner shop into a £4.5B empire. At 21, Sir Anwar Pervez left Pakistan for England with almost nothing. Back home, he earned 96 rupees a month as a telephone operator. In Bradford, he worked double shifts, seven days a week, as a bus conductor for £16. But he was saving for something bigger. In 1963, he opened a tiny Earl’s Court shop selling masala, rice, and halal meat. By the 1970s, he had 11 stores. Then he became the supplier. That move became Bestway. Today, it employs 41,000+ people and serves millions across the UK, Pakistan, and the Middle East. From bus shifts to a £4.5B business. That’s the immigrant long game.
Three weeks before opening, they couldn’t cook anything besides an egg sandwich. @glizzystreetdog is run by 15-year-old twins Chazz and Chaze Clemons from their family’s gas station in Long Beach. They saved $400 from working weekends, bought a cart, and started selling $5 bacon-wrapped dogs every night. First day, 20 hot dogs. Then they posted a video. It was shared over 370,000 times. Within a week they needed a second cart. People were driving from Sacramento and San Diego just to try them. The twins lost their mother at birth. Their older siblings raised them and now help run the stand every night, on one condition. A’s and B’s in school. They’re 15. And they’re nowhere near done. 📸 / lbpost.com - Thomas R. Cordova 📸 / la.eater.com - Mona Holmes
444K
17.8K
343
1mo ago
founded
Three weeks before opening, they couldn’t cook anything besides an egg sandwich. @glizzystreetdog is run by 15-year-old twins Chazz and Chaze Clemons from their family’s gas station in Long Beach. They saved $400 from working weekends, bought a cart, and started selling $5 bacon-wrapped dogs every night. First day, 20 hot dogs. Then they posted a video. It was shared over 370,000 times. Within a week they needed a second cart. People were driving from Sacramento and San Diego just to try them. The twins lost their mother at birth. Their older siblings raised them and now help run the stand every night, on one condition. A’s and B’s in school. They’re 15. And they’re nowhere near done. 📸 / lbpost.com - Thomas R. Cordova 📸 / la.eater.com - Mona Holmes
This former ballerina from Brazil just beat Taylor Swift and Lucy Guo, to become the world’s youngest self-made female billionaire. Luana Lopes Lara’s [@luana_lopes_lara] early life? Brutal training, 10-hour days, and teachers holding lit cigarettes under her thigh while she extended one leg to her ear as a test to see how long she could keep that leg up without getting burned. Through it all she learned one rule, use the pain. After starting in Black Swan, she quit, and moved to the U.S. There, she enrolled at MIT and met classmate Tarek Mansour [@tarekmansour_]. Later they built Kalshi [@kalshi], a platform letting anyone trade on predictions. YC backed them. Regulators resisted. But they pushed through. By 2025, Kalshi hit an $11B valuation. Luana’s stake? $1.3B. This is the story of how a ballerina became a billionaire, powered by discipline.
440K
17.6K
270
5mo ago
founded
This former ballerina from Brazil just beat Taylor Swift and Lucy Guo, to become the world’s youngest self-made female billionaire. Luana Lopes Lara’s [@luana_lopes_lara] early life? Brutal training, 10-hour days, and teachers holding lit cigarettes under her thigh while she extended one leg to her ear as a test to see how long she could keep that leg up without getting burned. Through it all she learned one rule, use the pain. After starting in Black Swan, she quit, and moved to the U.S. There, she enrolled at MIT and met classmate Tarek Mansour [@tarekmansour_]. Later they built Kalshi [@kalshi], a platform letting anyone trade on predictions. YC backed them. Regulators resisted. But they pushed through. By 2025, Kalshi hit an $11B valuation. Luana’s stake? $1.3B. This is the story of how a ballerina became a billionaire, powered by discipline.
Meet Aliko Dangote, the billionaire founder of a $30B empire, and richest black man in the world 💪🏿 How? He studied his country then built the supply and production of everyday essentials. Then, he scaled it across a continent. A $30B+ fortune from supplying and manufacturing the basics people couldn’t live without. 📸 / Getty
434K
17.4K
286
1mo ago
founded
Meet Aliko Dangote, the billionaire founder of a $30B empire, and richest black man in the world 💪🏿 How? He studied his country then built the supply and production of everyday essentials. Then, he scaled it across a continent. A $30B+ fortune from supplying and manufacturing the basics people couldn’t live without. 📸 / Getty
Seven years ago, Clint Ogbenna [@clint419] was sleeping on his sisters’ sofa after coming home from his grandmother’s burial to an eviction notice. He was 20, with nothing. He flipped a pair of Off-White Jordans, put the money into crypto, and spent what was left on his first samples and a flight to LA. That was the start of [@corteiz]. The website was password-locked. Drops happened through GPS coordinates. He sold cargos for 99p at a market stall. People sprinted through London every time. Central Cee, Drake, Stormzy, and the late Virgil Abloh all started wearing it organically. Then in 2021, Nike sued him. By 2023, they were making shoes together. £43 million in revenue by 2024. Not bad for a brand that started with an eviction notice and a pair of flipped Jordans.
358K
14.3K
100
1mo ago
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Seven years ago, Clint Ogbenna [@clint419] was sleeping on his sisters’ sofa after coming home from his grandmother’s burial to an eviction notice. He was 20, with nothing. He flipped a pair of Off-White Jordans, put the money into crypto, and spent what was left on his first samples and a flight to LA. That was the start of [@corteiz]. The website was password-locked. Drops happened through GPS coordinates. He sold cargos for 99p at a market stall. People sprinted through London every time. Central Cee, Drake, Stormzy, and the late Virgil Abloh all started wearing it organically. Then in 2021, Nike sued him. By 2023, they were making shoes together. £43 million in revenue by 2024. Not bad for a brand that started with an eviction notice and a pair of flipped Jordans.
When Frank Yu launched @coterie in 2019, diapers hadn’t changed in decades. So he built a brand that didn’t speak to babies, it spoke to parents. Minimalist, premium, quiet luxury. Coterie turned the most boring product on earth into a status symbol. 700 million diapers sold. $200M in net revenue. This month, Yu sold the brand to Mammoth Brands in a deal valued at over $1 billion. Proof that even the most ordinary products can build extraordinary brands.
341K
15.0K
47
1w ago
founded
When Frank Yu launched @coterie in 2019, diapers hadn’t changed in decades. So he built a brand that didn’t speak to babies, it spoke to parents. Minimalist, premium, quiet luxury. Coterie turned the most boring product on earth into a status symbol. 700 million diapers sold. $200M in net revenue. This month, Yu sold the brand to Mammoth Brands in a deal valued at over $1 billion. Proof that even the most ordinary products can build extraordinary brands.

FOUNDED (@founded) Instagram Stats & Analytics

FOUNDED (@founded) has 962K Instagram followers with a 3.82% engagement rate over the past 12 months. Across 212 posts, FOUNDED received 1.10M total likes and 2.53M impressions, averaging 5.20K likes per post. This page tracks FOUNDED's performance metrics, top content, and engagement trends — updated daily.

FOUNDED (@founded) Instagram Analytics FAQ

How many Instagram followers does FOUNDED have?+
FOUNDED (@founded) has 962K Instagram followers as of May 2026.
What is FOUNDED's Instagram engagement rate?+
FOUNDED's Instagram engagement rate is 3.82% over the last 12 months, based on 212 posts.
How many likes does FOUNDED get on Instagram?+
FOUNDED received 1.10M total likes across 212 posts in the last 12 months, averaging 5.20K likes per post.
How many Instagram impressions does FOUNDED get?+
FOUNDED's Instagram content generated 2.53M total impressions over the last 12 months.