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followers
1.47K
impressions
30.7K
likes
94
comments
7
posts
119
engagement
0.329%
emv
$646
Average per post
258

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Top Content

WE WERE PROFITABLE: WHY WE CHOSE AN IPO OVER PRIVATE CAPITAL 📈

Why IPO when you are already profitable and debt-free? On Making Cents with Drew Fallon, we break down how going public unlocked massive growth, better valuations, and incredible brand synergy for a scaling CPG brand.

Watch: https://t.co/d8IWtQPzxV
Listen: https://t.co/I9o0vK9gI7

#IPO #FinanceStrategy #CPG
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IrisFinanceCo
WE WERE PROFITABLE: WHY WE CHOSE AN IPO OVER PRIVATE CAPITAL 📈 Why IPO when you are already profitable and debt-free? On Making Cents with Drew Fallon, we break down how going public unlocked massive growth, better valuations, and incredible brand synergy for a scaling CPG brand. Watch: https://t.co/d8IWtQPzxV Listen: https://t.co/I9o0vK9gI7 #IPO #FinanceStrategy #CPG
Full circle here. What a time.
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11mo ago
IrisFinanceCo
Full circle here. What a time.

Deals are doing gymnastics this week. Carve-outs, JVs, minority stakes, smart leverage - everyone wants growth without blowing up the balance sheet. And it’s working. Want the smart stuff in your inbox each week? Fin’s got you. t.co/wMWEije8Bc

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IrisFinanceCo
Deals are doing gymnastics this week. Carve-outs, JVs, minority stakes, smart leverage - everyone wants growth without blowing up the balance sheet. And it’s working. Want the smart stuff in your inbox each week? Fin’s got you. https://t.co/wMWEije8Bc

There's lots to celebrate here at Iris this week. Between incredible #BFCM success stories from our partners, to celebrating our CEO @drewfallon12 for making it onto @Forbes 30 Under 30! 🎉 What a great way to kick off the end of the year.

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IrisFinanceCo
There's lots to celebrate here at Iris this week. Between incredible #BFCM success stories from our partners, to celebrating our CEO @drewfallon12 for making it onto @Forbes 30 Under 30! 🎉 What a great way to kick off the end of the year.
Are you trying to decide if Q5 is worth leaning into?

We just published a Q5 Profit Optimization Guide that breaks down why this window is one of the most overlooked profit opportunities of the year. 

It includes a financial model showing exactly how CPM compression impacts CAC, cash flow, and EBITDA.

Check it out: https://t.co/XNrbcUrKyR
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IrisFinanceCo
Are you trying to decide if Q5 is worth leaning into? We just published a Q5 Profit Optimization Guide that breaks down why this window is one of the most overlooked profit opportunities of the year. It includes a financial model showing exactly how CPM compression impacts CAC, cash flow, and EBITDA. Check it out: https://t.co/XNrbcUrKyR
Profit doesn’t equal cash.

If inventory turns slow or terms tighten, growth can drain liquidity fast.

We built a Cash Conversion Cycle model to make that visible and are including it in this week's edition of the CPG Strategist.

Sign up here: https://t.co/US5JUxnwUe
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4mo ago
IrisFinanceCo
Profit doesn’t equal cash. If inventory turns slow or terms tighten, growth can drain liquidity fast. We built a Cash Conversion Cycle model to make that visible and are including it in this week's edition of the CPG Strategist. Sign up here: https://t.co/US5JUxnwUe

New edition of The CPG Strategist + a free Omnichannel Guide for smarter growth in 2026 comes out today! Your next stage of growth won’t come from a single channel. Sign up here: t.co/HhHZ180s6v

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5mo ago
IrisFinanceCo
New edition of The CPG Strategist + a free Omnichannel Guide for smarter growth in 2026 comes out today! Your next stage of growth won’t come from a single channel. Sign up here: https://t.co/HhHZ180s6v

Debt isn’t the problem. Using the wrong debt is. Read why in our newest blog post: t.co/s5YNdIdRci

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3mo ago
IrisFinanceCo
Debt isn’t the problem. Using the wrong debt is. Read why in our newest blog post: https://t.co/s5YNdIdRci

If you're ever curious WHY we love CPG brands and the mission behind what we do here at Iris, check out the Forbes article featured on our blog page: t.co/824CpGE2NV

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IrisFinanceCo
If you're ever curious WHY we love CPG brands and the mission behind what we do here at Iris, check out the Forbes article featured on our blog page: https://t.co/824CpGE2NV

Do you know exactly what your CAC payback looks like? We're sharing a calculator with all of our subscribers in tomorrow's edition of our newsletter. Sign up here so you get it too: t.co/WVfGJs4yey

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IrisFinanceCo
Do you know exactly what your CAC payback looks like? We're sharing a calculator with all of our subscribers in tomorrow's edition of our newsletter. Sign up here so you get it too: https://t.co/WVfGJs4yey

Growing a CPG brand is fun. Keeping it profitable is the hard part. We just published a practical guide to finance for omnichannel consumer brands covering financial rigor, decision-driven FP&A, and how cash and inventory need to evolve as you scale. Worth a read if you’re selling DTC or on Amazon: t.co/uBZg7VxZe6

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IrisFinanceCo
Growing a CPG brand is fun. Keeping it profitable is the hard part. We just published a practical guide to finance for omnichannel consumer brands covering financial rigor, decision-driven FP&A, and how cash and inventory need to evolve as you scale. Worth a read if you’re selling DTC or on Amazon: https://t.co/uBZg7VxZe6
Here are today's top CPG highlights for LOAH, @ItWorksGlobal, Great Kitchens, @LandsEnd
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IrisFinanceCo
Here are today's top CPG highlights for LOAH, @ItWorksGlobal, Great Kitchens, @LandsEnd
When ad spend scales, precision matters.

Reach International Outfitters uses daily contribution margin to guide confident growth decisions.

Check out their story here: https://t.co/NceTWPKiJJ
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4mo ago
IrisFinanceCo
When ad spend scales, precision matters. Reach International Outfitters uses daily contribution margin to guide confident growth decisions. Check out their story here: https://t.co/NceTWPKiJJ
Today's CPG highlights including:

SpikedAde, New Primal, Next Naturals, jbrds
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IrisFinanceCo
Today's CPG highlights including: SpikedAde, New Primal, Next Naturals, jbrds

Wow! Josh knows!

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IrisFinanceCo
Wow! Josh knows!
More insights into what went on today for @CollegeInnBroth, @KitchenBasics, and @LOrealUSA
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IrisFinanceCo
More insights into what went on today for @CollegeInnBroth, @KitchenBasics, and @LOrealUSA
E:17 OF MAKING CENTS WITH Horatio IS NOW LIVE!​

This week we have Horatio, CEO of Buddha Juice (NYSE: BUDA), breaking down how they pivoted from retail juice stores to a profitable “ultra-fresh” wholesale model and then took the company public.​
Takeaways:​

👉 Prioritize wholesale over retail early: Horatio exited 18 stores after seeing 10k Costco weekend shoppers vs. 400 weekly in retail.

👉 Build a supply chain moat (35°F end-to-end) for ultra-fresh edge: Enabled them 8 to 12 day shelf life. Juice-to-order also minimizes inventory risk.

👉 Consider going public if you are profitable and have no-debt: Raised $23M at $127M cap for faster awareness + liquidity beats slow organic growth.

👉 Automate ruthlessly for margins: Labor costs dropped from $0.10 to ~$0.01/unit via semi-auto plant (now 30 people vs. prior 50) targeting 45%+ gross margins.
Lots of people had questions about this deal so make sure to check out the episode link in our Youtube or Spotify official channels.
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IrisFinanceCo
E:17 OF MAKING CENTS WITH Horatio IS NOW LIVE!​ This week we have Horatio, CEO of Buddha Juice (NYSE: BUDA), breaking down how they pivoted from retail juice stores to a profitable “ultra-fresh” wholesale model and then took the company public.​ Takeaways:​ 👉 Prioritize wholesale over retail early: Horatio exited 18 stores after seeing 10k Costco weekend shoppers vs. 400 weekly in retail. 👉 Build a supply chain moat (35°F end-to-end) for ultra-fresh edge: Enabled them 8 to 12 day shelf life. Juice-to-order also minimizes inventory risk. 👉 Consider going public if you are profitable and have no-debt: Raised $23M at $127M cap for faster awareness + liquidity beats slow organic growth. 👉 Automate ruthlessly for margins: Labor costs dropped from $0.10 to ~$0.01/unit via semi-auto plant (now 30 people vs. prior 50) targeting 45%+ gross margins. Lots of people had questions about this deal so make sure to check out the episode link in our Youtube or Spotify official channels.
Want a comprehensive guide on what went on in the M&A environment last year?

Check out our 2025 M&A Wrapped and get category breakdowns and expert perspectives!

Grab it here: https://t.co/70gT25CWRd
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4mo ago
IrisFinanceCo
Want a comprehensive guide on what went on in the M&A environment last year? Check out our 2025 M&A Wrapped and get category breakdowns and expert perspectives! Grab it here: https://t.co/70gT25CWRd
Most CPG founders hiring a fractional CFO don't know what "good" looks like.
They're paying $8K-$15K a month and getting monthly financials with no context, no forecast, and no plan.

So we put together a framework. The bare minimum your outsourced finance partner should deliver, what separates good from great, and what the top 0.05% actually looks like.

If you're running a consumer brand doing $10M+ and you don't have a 36-month financial model, monthly variance analysis, and a rolling 13-week cash flow model, that should make you uncomfortable.

Check it out here: https://t.co/NOzJQpXln1
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3mo ago
IrisFinanceCo
Most CPG founders hiring a fractional CFO don't know what "good" looks like. They're paying $8K-$15K a month and getting monthly financials with no context, no forecast, and no plan. So we put together a framework. The bare minimum your outsourced finance partner should deliver, what separates good from great, and what the top 0.05% actually looks like. If you're running a consumer brand doing $10M+ and you don't have a 36-month financial model, monthly variance analysis, and a rolling 13-week cash flow model, that should make you uncomfortable. Check it out here: https://t.co/NOzJQpXln1

@drewfallon12 Sponsor us!

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IrisFinanceCo
@drewfallon12 Sponsor us!

Iris Finance (@IrisFinanceCo) X Stats & Analytics

Iris Finance (@IrisFinanceCo) has 1.47K X followers with a 0.33% engagement rate over the past 12 months. Across 119 posts, Iris Finance received 94.0 total likes and 30.7K impressions, averaging 0.790 likes per post. This page tracks Iris Finance's performance metrics, top content, and engagement trends — updated daily.

Iris Finance (@IrisFinanceCo) X Analytics FAQ

How many X (Twitter) followers does Iris Finance have?+
Iris Finance (@IrisFinanceCo) has 1.47K X (Twitter) followers as of May 2026.
What is Iris Finance's X (Twitter) engagement rate?+
Iris Finance's X (Twitter) engagement rate is 0.33% over the last 12 months, based on 119 posts.
How many likes does Iris Finance get on X (Twitter)?+
Iris Finance received 94.0 total likes across 119 posts in the last 12 months, averaging 0.790 likes per post.
How many X (Twitter) impressions does Iris Finance get?+
Iris Finance's X (Twitter) content generated 30.7K total impressions over the last 12 months.