X analytics
Last Year02/25/25 - 02/25/26
Comparable Performance:
followers
4.57M
impressions
311M
likes
2.21M
comments
104K
posts
12.7K
engagement
0.740%
emv
$6.90M
Avg. per post
24.6K

Key Metrics

Distributions

Top Content

morning routine
48.1M
103K
1.74K
9.94K
11mo ago
McDonalds
morning routine

snack wrap 07.10.2025

27.6M
63.2K
2.4K
13.4K
8mo ago
McDonalds
snack wrap 07.10.2025

i have questions for ur brother

20.2M
357K
2.59K
14.7K
4mo ago
McDonalds
i have questions for ur brother
srry if this is rage bait
17.3M
19.6K
4.4K
3.08K
3mo ago
McDonalds
srry if this is rage bait

i don’t usually do this, and i didn’t run this by brian from legal (sorry brian). but i have something to say. not as mcdonald’s but as the person behind the mcdonald’s account. i once posted, “social media managers don’t control the menu.” as much as i hated admitting it at the time, it’s true. i even got a plaque made of it to put on my desk. i also don’t control the bitcoin price even though you think the McRib is responsible, but i digress. yes, i could post about the Snack Wrap, tease you with tweets like “bring back ___” (knowing exactly what you’d say), and even manifest for its return. but i couldn’t bring it back. you know who could bring it back? YOU. YOU commented under every post. YOU made petitions. YOU asked for it back in the DRIVE THRU!? YOU tweeted every day for 100 days straight. YOU rallied. you organized. and i saw it all. thanks to you, the Snack Wrap will be back. i cheered you on from behind the screen and made it my mission to never stop fighting for you. i made 486 decks on “reasons why to bring back the Snack Wrap” (i counted). your endless comments, tweets, and posts were the fuel i needed to keep on going. you created a movement. a movement so powerful that you finally won. i know it's cheesy, but i love my job. it's a privilege to interact with you every day and a responsibility i cherish. you make me laugh (sometimes cry), but not today. from the bottom of my heart, thank you. today, i woke up with an even greater feeling of gratitude and pride. because finally after 9 years, i get to announce the day the Snack Wrap returns. i know i posted 0x.14.2025 a few weeks ago but i wanted to see if they could come back even sooner. so i asked the boss and he said OKAY LETS DO IT?!?!! It’s the honor of my lifetime to finally say… the Snack Wrap is back. because of YOU. see you 07.10.2025.

17.2M
42K
1.51K
3.37K
8mo ago
McDonalds
i don’t usually do this, and i didn’t run this by brian from legal (sorry brian). but i have something to say. not as mcdonald’s but as the person behind the mcdonald’s account. i once posted, “social media managers don’t control the menu.” as much as i hated admitting it at the time, it’s true. i even got a plaque made of it to put on my desk. i also don’t control the bitcoin price even though you think the McRib is responsible, but i digress. yes, i could post about the Snack Wrap, tease you with tweets like “bring back ___” (knowing exactly what you’d say), and even manifest for its return. but i couldn’t bring it back. you know who could bring it back? YOU. YOU commented under every post. YOU made petitions. YOU asked for it back in the DRIVE THRU!? YOU tweeted every day for 100 days straight. YOU rallied. you organized. and i saw it all. thanks to you, the Snack Wrap will be back. i cheered you on from behind the screen and made it my mission to never stop fighting for you. i made 486 decks on “reasons why to bring back the Snack Wrap” (i counted). your endless comments, tweets, and posts were the fuel i needed to keep on going. you created a movement. a movement so powerful that you finally won. i know it's cheesy, but i love my job. it's a privilege to interact with you every day and a responsibility i cherish. you make me laugh (sometimes cry), but not today. from the bottom of my heart, thank you. today, i woke up with an even greater feeling of gratitude and pride. because finally after 9 years, i get to announce the day the Snack Wrap returns. i know i posted 0x.14.2025 a few weeks ago but i wanted to see if they could come back even sooner. so i asked the boss and he said OKAY LETS DO IT?!?!! It’s the honor of my lifetime to finally say… the Snack Wrap is back. because of YOU. see you 07.10.2025.
ready for the weekend
13.6M
14.3K
870
1.55K
5mo ago
McDonalds
ready for the weekend
the reunion I’ve been waiting for...
take a trip to get the mcdonaldland meal 8.12
8.22M
28.6K
1.03K
4.61K
6mo ago
McDonalds
the reunion I’ve been waiting for... take a trip to get the mcdonaldland meal 8.12
the fog closes in… on the Silent Hill McDonalds
7.36M
67.8K
1.07K
11.3K
5mo ago
McDonalds
the fog closes in… on the Silent Hill McDonalds

bring back ________ before 11.19.26

7.08M
19.5K
10.5K
2.85K
3mo ago
McDonalds
bring back ________ before 11.19.26
she only gets this on March 7th btw @honkaistarrail
6.17M
65.5K
427
12K
2mo ago
McDonalds
she only gets this on March 7th btw @honkaistarrail

help

5.43M
39.5K
4.57K
4.97K
8mo ago
McDonalds
help

god forbid i have a little etiquette for once

4.46M
70.1K
382
2.01K
4mo ago
McDonalds
god forbid i have a little etiquette for once

it’s okay if ur hairline looks like our logo <3

4.46M
47K
2.22K
4.4K
10mo ago
McDonalds
it’s okay if ur hairline looks like our logo &lt;3

snack wraps 0x.14.2025

4.01M
16K
1.26K
2.72K
10mo ago
McDonalds
snack wraps 0x.14.2025
opening the Magic Door to *my heart* @TinyTANofficial Happy Meal out 9.3
3.77M
67K
1.56K
26.9K
6mo ago
McDonalds
opening the Magic Door to *my heart* @TinyTANofficial Happy Meal out 9.3
thank goodness mackerel isn’t on the mcdonald’s breakfast menu @NieRGame
2.83M
30.1K
269
4.41K
2mo ago
McDonalds
thank goodness mackerel isn’t on the mcdonald’s breakfast menu @NieRGame
need a strawberry banana smoothie calling card @P5XOfficialWest
2.54M
42.6K
345
8.72K
2mo ago
McDonalds
need a strawberry banana smoothie calling card @P5XOfficialWest
2.49M
15.5K
835
8.28K
6mo ago
McDonalds
effortlessly hamburgling
2.15M
45.9K
458
5.46K
1mo ago
McDonalds
effortlessly hamburgling
u did it. happy snack wrap day
2.05M
7.76K
1.31K
1.8K
7mo ago
McDonalds
u did it. happy snack wrap day

McDonald's (@mcdonalds) X Stats & Analytics

McDonald's (@mcdonalds) has 4.57M X followers with a 0.74% engagement rate over the past 12 months. Across 12.7K posts, McDonald's received 2.21M total likes and 311M impressions, averaging 174 likes per post. This page tracks McDonald's's performance metrics, top content, and engagement trends — updated daily.

McDonald's (@mcdonalds) X Analytics FAQ

How many X (Twitter) followers does McDonald's have?+
McDonald's (@mcdonalds) has 4.57M X (Twitter) followers as of February 2026.
What is McDonald's's X (Twitter) engagement rate?+
McDonald's's X (Twitter) engagement rate is 0.74% over the last 12 months, based on 12.7K posts.
How many likes does McDonald's get on X (Twitter)?+
McDonald's received 2.21M total likes across 12.7K posts in the last year, averaging 174 likes per post.
How many X (Twitter) impressions does McDonald's get?+
McDonald's's X (Twitter) content generated 311M total impressions over the last 12 months.