instagram analytics
Last Year01/23/25 - 01/23/26
Comparable Performance:
followers
18.2M
impressions
633M
likes
24.7M
comments
333K
posts
231
engagement
4.64%
emv
$19.2M
Avg. per post
3.39M

Key Metrics

Distributions

Top Content

SB25 🎤⬇️
143M
7.62M
69.4K
11mo ago
serenawilliams
SB25 🎤⬇️
💙💙
46.5M
1.86M
10.1K
11mo ago
serenawilliams
💙💙
Let’s go Super Bowl halftime??! I died a little! 💃🏿
32.1M
1.16M
16.1K
11mo ago
serenawilliams
Let’s go Super Bowl halftime??! I died a little! 💃🏿
My sister’s keeper. Venus, where do I even begin? From the backyard courts to the biggest stages in the world, you’ve always led with grace, strength, and a heart bigger than any trophy. Watching you step into this next chapter surrounded by love felt like watching the sun rise…steady, powerful, and full of promise.

You’ve been my built-in best friend, my protector, my teacher, and my reminder to always walk in purpose. Seeing you this happy, this loved, this radiant… it means everything to me.

To love, to partnership, to laughter, and to a lifetime of choosing each other every single day. I couldn’t be prouder to stand beside you, not just today, but always.
30.6M
1.23M
8.69K
1mo ago
serenawilliams
My sister’s keeper. Venus, where do I even begin? From the backyard courts to the biggest stages in the world, you’ve always led with grace, strength, and a heart bigger than any trophy. Watching you step into this next chapter surrounded by love felt like watching the sun rise…steady, powerful, and full of promise. You’ve been my built-in best friend, my protector, my teacher, and my reminder to always walk in purpose. Seeing you this happy, this loved, this radiant… it means everything to me. To love, to partnership, to laughter, and to a lifetime of choosing each other every single day. I couldn’t be prouder to stand beside you, not just today, but always.
Why do athletes do the same thing? Oh yeah and about last night @davidbeckham @olympiaohanian @paulpogba
22.5M
898K
2.05K
11mo ago
serenawilliams
Why do athletes do the same thing? Oh yeah and about last night @davidbeckham @olympiaohanian @paulpogba
Rehearsals anyone?
13.1M
522K
2.44K
11mo ago
serenawilliams
Rehearsals anyone?
Last night- I flew to Rhode Island for Maria Sharapova. Maria’s career as her dad put it yesterday- started with me and last night ended with me inducting her into the tennis hall of fame. I’m probably the last person you expected to see standing here tonight . Honestly, a few years ago, I would’ve said the same thing. But years after getting to know her better- we now call each other friends. And when a friend calls you answer. This is women supporting each other and respecting each others greatness. Congratulations @mariasharapova it is my honor — as her former rival, her forever fan, and now, her forever friend — to welcome Maria Sharapova into the International Tennis Hall of Fame.
12M
481K
4.41K
5mo ago
serenawilliams
Last night- I flew to Rhode Island for Maria Sharapova. Maria’s career as her dad put it yesterday- started with me and last night ended with me inducting her into the tennis hall of fame. I’m probably the last person you expected to see standing here tonight . Honestly, a few years ago, I would’ve said the same thing. But years after getting to know her better- we now call each other friends. And when a friend calls you answer. This is women supporting each other and respecting each others greatness. Congratulations @mariasharapova it is my honor — as her former rival, her forever fan, and now, her forever friend — to welcome Maria Sharapova into the International Tennis Hall of Fame.
Fun casual night and I got to visit the field 🏈 

@wyn @nfl
11M
439K
1.79K
11mo ago
serenawilliams
Fun casual night and I got to visit the field 🏈 @wyn @nfl
Joy does not always roar sometimes it whispers. It important to savor those sweet moments… I love this picture so I wanted to share it with you. 🫶🏿
10.6M
423K
4.41K
2w ago
serenawilliams
Joy does not always roar sometimes it whispers. It important to savor those sweet moments… I love this picture so I wanted to share it with you. 🫶🏿
My mini mini @adiraohanian wanted to take a dip in the ocean. I could not say no.
10.2M
410K
2.31K
11mo ago
serenawilliams
My mini mini @adiraohanian wanted to take a dip in the ocean. I could not say no.
It’s the Super Bowl!!!!!!!! Are you ready? 

@nfl @wyn
9.87M
476K
4.46K
11mo ago
serenawilliams
It’s the Super Bowl!!!!!!!! Are you ready? @nfl @wyn
When @kendricklamar and team called and was like ‘we’ve been trying to do something forever, what about this? We loved your crip walk at the Olympics after you won the gold medal.’ 

I’m like Super Bowl? Are you serious? When in the world would I ever be able to dance at a superbowl? (Never) let’s do it! 

I knew my winning dance after the @olympics would pay off one day.

End of story.
7.83M
544K
12.5K
11mo ago
serenawilliams
When @kendricklamar and team called and was like ‘we’ve been trying to do something forever, what about this? We loved your crip walk at the Olympics after you won the gold medal.’ I’m like Super Bowl? Are you serious? When in the world would I ever be able to dance at a superbowl? (Never) let’s do it! I knew my winning dance after the @olympics would pay off one day. End of story.
OMG… @venuswilliams said her legs not working and @serenawilliams ended up on the floor!! I live for moments like this with my girls! So much fun on @stocktonstpodcast 😂💃🏽
7.78M
322K
5.95K
2mo ago
serenawilliams
OMG… @venuswilliams said her legs not working and @serenawilliams ended up on the floor!! I live for moments like this with my girls! So much fun on @stocktonstpodcast 😂💃🏽
Family bonds
7.48M
217K
3.5K
11mo ago
serenawilliams
Family bonds
@OlympiaOhanian always keeping me in check! 😮‍💨
Someone please let her know it’s #summer ? 🙄
6.53M
157K
4.31K
6mo ago
serenawilliams
@OlympiaOhanian always keeping me in check! 😮‍💨 Someone please let her know it’s #summer ? 🙄
I’ll be ready in a second - but in the meantime, imma put my thing down flip it and reverse it
6.36M
260K
8.46K
8mo ago
serenawilliams
I’ll be ready in a second - but in the meantime, imma put my thing down flip it and reverse it
Working out and working on my angles
6.1M
244K
8.01K
6mo ago
serenawilliams
Working out and working on my angles
After a packed day, winding down is just as important as showing up strong. My go-to at night @ritual Magnesium+. It’s made with Montmorency tart cherries from grower-owned orchards in Traverse City, MI, and a bioavailable form of Magnesium - ingredients I actually know the source of.

The tart cherry helps with muscle recovery and better sleep, so I can rest easy and be ready for whatever’s next. Because how I care for myself tonight is how I show up tomorrow. #RitualPartner
5.87M
hidden
388
3mo ago
serenawilliams
After a packed day, winding down is just as important as showing up strong. My go-to at night @ritual Magnesium+. It’s made with Montmorency tart cherries from grower-owned orchards in Traverse City, MI, and a bioavailable form of Magnesium - ingredients I actually know the source of. The tart cherry helps with muscle recovery and better sleep, so I can rest easy and be ready for whatever’s next. Because how I care for myself tonight is how I show up tomorrow. #RitualPartner
I try my best to pray everyday with them no matter the circumstances. I slay and I pray.
5.25M
210K
1.37K
10mo ago
serenawilliams
I try my best to pray everyday with them no matter the circumstances. I slay and I pray.
Still Serena.🎾
4.89M
224K
6.06K
6mo ago
serenawilliams
Still Serena.🎾