Bad Bunny brought Puerto Rican pride and Latino solidarity to the Super Bowl LX stage in a historic halftime performance that felt deeply personal and unmistakably real.
Working alongside production designer Julio Himede (@julshim) and creative and show director Harriet Cuddeford (@harrietcuddeford), the Grammy winner translated the spirit of his Puerto Rico residency and Debí Tirar Más Fotos World Tour into a one-night-only spectacle.
AD spoke to @badbunnypr’s creative team to see what it took to bring the halftime stage to life at the link in bio.
Photography @gettyimages; Eric Thaye, Kevin Mazur, Ishika Samant, Neilson Barnard; Words @hithisistess.
Bad Bunny brought Puerto Rican pride and Latino solidarity to the Super Bowl LX stage in a historic halftime performance that felt deeply personal and unmistakably real.
Working alongside production designer Julio Himede (@julshim) and creative and show director Harriet Cuddeford (@harrietcuddeford), the Grammy winner translated the spirit of his Puerto Rico residency and Debí Tirar Más Fotos World Tour into a one-night-only spectacle.
AD spoke to @badbunnypr’s creative team to see what it took to bring the halftime stage to life at the link in bio.
Photography @gettyimages; Eric Thaye, Kevin Mazur, Ishika Samant, Neilson Barnard; Words @hithisistess.
