Welcome to the Chateau AMIRI. An imaginary Hollywood hotel, an homage to the haunts and locales that have shaped our modern mythology of Hollywood steeped in nostalgia and alive with memories.
This fantasy hotel is both inspiration for the AMIRI Spring-Summer 2026 collection, and the backdrop for a campaign capturing Hollywood idols Michael Imperioli (@realmichaelimperioli), Danny Ramirez (@dannyramirez), Malcolm McRae (@malcolmmcrae), alongside Jordan Daniels (@jordandaniels) and Heather Diamond Strongarm (@heather.strongarm). In the lobby of the Chateau AMIRI, different stories intersect, and new identities unfold through the lens of old Hollywood. @amiri @mikeamiri
Discover the Spring-Summer 2026 collection now on amiri.com and at AMIRI flagships.
Founder & Creative Director: @mikeamiri
Director: @bondukestudio
DP: @cooper.lichacz
Photography: @hart_leshkina
SVP, Brand: @nimazaribaf
Styling: @elliegracecumming
Casting Director: @noah__shelley
Set Design: @nucalifornia
Hair: @hikaruhirano
Makeup: @homasafar
Cast: @realmichaelimperioli @dannyramirez @malcolmmcrae @jordandaniels @heather.strongarm
Welcome to the Chateau AMIRI. An imaginary Hollywood hotel, an homage to the haunts and locales that have shaped our modern mythology of Hollywood steeped in nostalgia and alive with memories.
This fantasy hotel is both inspiration for the AMIRI Spring-Summer 2026 collection, and the backdrop for a campaign capturing Hollywood idols Michael Imperioli (@realmichaelimperioli), Danny Ramirez (@dannyramirez), Malcolm McRae (@malcolmmcrae), alongside Jordan Daniels (@jordandaniels) and Heather Diamond Strongarm (@heather.strongarm). In the lobby of the Chateau AMIRI, different stories intersect, and new identities unfold through the lens of old Hollywood. @amiri @mikeamiri
Discover the Spring-Summer 2026 collection now on amiri.com and at AMIRI flagships.
Founder & Creative Director: @mikeamiri
Director: @bondukestudio
DP: @cooper.lichacz
Photography: @hart_leshkina
SVP, Brand: @nimazaribaf
Styling: @elliegracecumming
Casting Director: @noah__shelley
Set Design: @nucalifornia
Hair: @hikaruhirano
Makeup: @homasafar
Cast: @realmichaelimperioli @dannyramirez @malcolmmcrae @jordandaniels @heather.strongarm