Pruf Logo

Post Analytics

adweek
Feb 13, 2026
0:00 /0:00
676K
48.7K
767

Excuse us while we 😭🥹 @AppleMusic captured @BadBunnyPR’s groundbreaking Super Bowl Halftime Show through the iPhone lenses of fans around the world and added another chapter in its long-running “Shot on iPhone” campaign. Created by @Apple’s in-house team, the film features footage from 23 photographers and cinematographers who used the iPhone 17 Pro to document unfiltered reactions of Bad Bunny fans watching his halftime show. Set to Bad Bunny’s “DtMF (DeBÍ TiRAR MáS FOToS)” the spot showcases intimate fan moments spanning 15 locations in 11 time zones, including Puerto Rico, San Francisco, Mexico City, São Paulo, Madrid, Seoul, and Tokyo. Read more at the 🔗 in bio.

Key Metrics

Plays
676K
Likes
48.7K
Comments
767
Engagement
7.31%

Historical Performance

Last refreshed: 1 hour ago