Apple just cut the price of a MacBook nearly in half.
The new ‘MacBook Neo’ starts at $599, making it the cheapest Mac laptop ever and Apple’s clearest attempt to compete with Chromebooks and entry level Windows laptops. It features a 13 inch display, a lightweight 2.7 pound design, and runs macOS on an iPhone class A18 Pro chip.
The move comes as Apple pushes deeper into budget and student markets while Mac sales face pressure. The Neo launches March 11 and arrives alongside price increases across the rest of Apple’s MacBook lineup.
(🎥: @apple)
Apple just cut the price of a MacBook nearly in half.
The new ‘MacBook Neo’ starts at $599, making it the cheapest Mac laptop ever and Apple’s clearest attempt to compete with Chromebooks and entry level Windows laptops. It features a 13 inch display, a lightweight 2.7 pound design, and runs macOS on an iPhone class A18 Pro chip.
The move comes as Apple pushes deeper into budget and student markets while Mac sales face pressure. The Neo launches March 11 and arrives alongside price increases across the rest of Apple’s MacBook lineup.
(🎥: @apple)
Apple just cut the price of a MacBook nearly in half.
The new ‘MacBook Neo’ starts at $599, making it the cheapest Mac laptop ever and Apple’s clearest attempt to compete with Chromebooks and entry level Windows laptops. It features a 13 inch display, a lightweight 2.7 pound design, and runs macOS on an iPhone class A18 Pro chip.
The move comes as Apple pushes deeper into budget and student markets while Mac sales face pressure. The Neo launches March 11 and arrives alongside price increases across the rest of Apple’s MacBook lineup.
(🎥: @apple)